Bachelor in International Sales and Marketing

Haaga-Helia University of Applied Sciences

Program Description

Bachelor in International Sales and Marketing

Haaga-Helia University of Applied Sciences

Salespeople are always needed in global businesses regardless of economic trends. Sales jobs today are consultative, professional challenges that require solid business skills but also strong people-orientation. Hardworking sales professionals can count on a fast career track, versatile working days and a generous compensation for the strategic work they do, and for the added value they create for the company.

In the DP in International Sales and Marketing, the students are exposed to an inspiring and unique learning environment where they have to step out of their comfort zone, take on different roles, encounter people, learn to listen and understand customer needs, identify opportunities, and create solutions together with the customers.

Bachelors of Business Administration have strong professional skills in the following fields:

  • International Business Skills
  • Professional Sales Skills
  • Communication and Collaboration Skills
  • Entrepreneurial Skills

Learning takes place in meaningful and challenging real business projects in multicultural teams. These commissioner contacts help students develop their professional networks during the studies, which is the key to employability in today´s business. The right attitude and motivation to grow are a must.

“Our studies on Porvoo Campus revolved around projects which were commissioned by real-life companies and from these projects I learned the most. I can't emphasize enough how much it matters motivation-wise to do work that has a purpose and gives the students a unique learning journey every time. The projects gave me excellent abilities to work in today's business world, where communication and team skills are essential to possess. From Porvoo Campus, I made friends for life, got the best education I could imagine and the communication skills I could use in both personal and work life.

I actually got my current job as Brand Manager via a project I brought to our group of students. I also worked as Project Manager in that very project and after my exchange did my internship for them. At the moment I work for the same company and have noticed that even though I still have a lot to learn and am eager to do that, I already can manage rather well amongst the more experienced business professionals.”

Emma Lehto
Brand Manager
Karlux Oy

Profile of the Degree Programme in International Sales and Marketing

Bachelors of Business Administration have strong professional skills in the following fields:

  • International Business Skills
  • Professional Sales Skills
  • Communication and Collaboration Skills
  • Entrepreneurial Skills

These skills will be acquired through working in real-life projects commissioned by business companies. The students play an active role in the learning process, and they are coached throughout their studies.

International Business Skills help students operate in the international environment and develop analytical skills in order to identify business opportunities. The students learn to collaborate with people from different cultural backgrounds. Part of the studies can be carried out in any of our 200 partner institutions around the world. Students can also deepen their international business skills by doing their work placement abroad.

Professional Sales Skills are about developing customer relationships. The students learn how to encounter customers face to face, structure sales negotiations, distinguish different buyers with different motivations, and find solutions for them using personal and virtual sales channels and sales support tools.

Communication and Collaborations Skills are about learning to communicate professionally in a proactive and goal-oriented way. These skills are practiced on a daily basis in our multicultural learning environment in real life projects where the students take on different roles, developing both self-leadership to leading others. Language studies are readily available throughout the programme.

Entrepreneurial Skills are present in all the aspects of professional growth. Students develop an entrepreneurial attitude towards everything they do; learn to work under pressure, network, are curious about the world, see new business opportunities, make decisions, take responsibility, and have the courage to take risks.

Key learning outcomes of the Programme

Graduates from the Degree Programme in International Sales acquire skills that prepare them for versatile employment possibilities and a fast career track. Possible job title include e.g.

  • Key Account Manager
  • Project Manager
  • Team Leader
  • Store Manager
  • Sales Negotiator
  • Purchaser
  • HR Consultant
  • Area Manager
  • Import/Export Assistant
  • Marketing Assistant
  • Product/Category Manager

Openness to work in multicultural teams and flexibility to encounter the challenges that it brings along is a prerequisite for successful professional growth. Teamwork skills are developed by working in different roles in different projects.

Tuition 8500 E
Student accommodation (inc. water and electricity) 300 E / month
Food 150-250 E /month
Transportation 50 E / month
This school offers programs in:
  • English


Last updated June 13, 2018
Duration & Price
This course is Campus based
Start Date
Start date
Aug. 2019
Duration
Duration
7 semesters
Full time
Price
Price
8,500 EUR
per year.
Information
Deadline
Locations
Finland - Helsinki
Start date : Aug. 2019
Application deadline Request Info
End date Request Info
Finland - Porvoo
Start date : Aug. 2019
Application deadline Request Info
End date Request Info
Dates
Aug. 2019
Finland - Helsinki
Application deadline Request Info
End date Request Info
Finland - Porvoo
Application deadline Request Info
End date Request Info