Bachelor in Communications (Hons) (Public Relations)

HELP University

Program Description

Bachelor in Communications (Hons) (Public Relations)

HELP University

Public relations practitioners work on developing beneficial relationships with clients, media, government, consumers and other stakeholders. This program provides students with professional skills and knowledge, including in professional writing techniques, crisis and issues management, media and stakeholder relations, campaign planning, strategy and research, with an emphasis on problem solving, creativity, and project and relationship management.

What are the career prospects?

  • Press agencies
  • Media relations
  • Investor relations
  • Crisis management
  • Public affairs/ government relations
  • Staff/employees relations
  • Consumer relations
  • Industrial relations
  • International relations
  • Community relations
  • Development/fundraising
  • Product launching
  • Event management

Entry Requirements

  • HELP Foundation in Arts/ Foundation in Science; or
  • 2 STPM Grade C/2 A-Level passes; or
  • 5 Bs (including English) in Senior Middle 3 (UEC); or
  • 5 CPU passes with a minimum average of 50%; or
  • 5 SAM/TEE examination passes with a university aggregate of 50%; or
  • Minimum 24 points in International Baccalaureate; or
  • Matriculation/Foundation with minimum CGPA of 2.00; or
  • A Diploma or its equivalent with minimum CPA 2.00; or
  • Equivalent qualification
  • And
  • 3 SPM/O-Level credits (including credit in English) and a pass in SPM Bahasa Malaysia and Sejarah (for Malaysians only)

Intake Date:

January / May / August / October*

*Special intake for new students

Why a HELP Bachelor of Communication (Hons) Degree?

● A three-year honours program that emphasises the practical applications in contemporary communication settings

● Our courses are designed to give you a balanced portfolio of communication theory, research and practice in your chosen area of specialisation, giving you an edge over your competitors

● Integrated classroom lectures and guest speakers taking you beyond textbooks to see theories and strategies in action

● Sixty-percent of your grades will come from projects, which are assessed based on your idea, planning and execution. Field trips and actual project involvement are also an essential part of our teaching methods

● Don’t limit yourself to the ‘what’ but it’s also about ‘who’ you know. We offer opportunities to our students to meet with many industry professionals. That network list will come in handy when you seek out your first job

● Express yourself with the 3Cs –Creativity, Curiosity and Critical Thinking. The 3Cs are a recurrent component in all our communication subjects because you will constantly be seeking accurate information, turning hard facts into captivating copy, adapting information for different audiences etc. That is a long list and helping our students hone the 3Cs is what we do

● Practical training through internship to give you an opportunity to apply the principles and skills learned, and demonstrate competency under the guidance of a specialist in the field of communication, focusing on current issues in communication to strengthen your degree relevance

● A vibrant student life with active student clubs, sporting events, film festivals, guest lectures, student camps and exchange programs

● Fancy hosting your own campus radio show or filming your own video but do not possess the right tech to do so? Our radio and film studio offers students the opportunity to explore their interests outside their studies by providing them the tools and the technical know-how

● Credit transfer arrangements into second and/or third year at various prominent universities in the UK and Australia

This school offers programs in:
  • English


Last updated December 18, 2016
Duration & Price
This course is Campus based
Start Date
Start date
May 2017
Aug. 2017
Duration
Duration
3 years
Full time
Price
Price
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Start date May 2017
Place
Malaysia Kuala Lumpur
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Start date Aug. 2017
Place
Malaysia Kuala Lumpur
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Start date Oct. 2017
Place
Malaysia Kuala Lumpur
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