General

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Introduction

This program is jointly organized by Zhejiang Wanli University and Brand University of Applied Sciences to provide students with international cutting-edge theoretical knowledge and the latest industry information. It is dedicated to cultivating management talents who have professional knowledge of exhibition and brand management and master the methods and tools of market research, exhibition planning, exhibition management, digital branding, pricing and sales, brand operation and maintenance. After graduation, students will be able to work in brand consulting companies, advertising agencies, or enterprises to undertake brand strategic planning, exhibition planning, exhibition project management and other aspects of work.

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Career Opportunities

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About the School

Zhejiang Wanli University

Zhejiang Wanli University (ZWU), situated in Ningbo, covers a total area of 95 hectares and consists of Qianhu Campus, Huilong Campus and Zhashan Base.

Zhejiang Wanli University (ZWU), situated in Ningbo, covers a total area of 95 hectares and consists of Qianhu Campus, Huilong Campus and Zhashan Base. Read less

Ningbo

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Bachelor in Brand Management

General

Introduction

Career Opportunities

Curriculum

About the School

Zhejiang Wanli University

Zhejiang Wanli University

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