Bachelor in Arts Management

Arts organizations make communities come alive – from symphonies to jazz bands, theaters to sculpture gardens, museums to community arts centers, public radio to festivals. All of that activity is made possible by arts managers.

Arts management can be an exciting, fulfilling career for someone who likes to be close to the arts and artists and wants to work behind the scenes to make the arts happen. Arts managers work behind the scenes to bring art and audiences together – raising funds, marketing, organizing volunteers and facilitating programs.

At UW-Green Bay, Arts Management is both a major and a minor. Many students pair the Arts Management major or minor with studies in music, studio art, theatre, dance, gallery and museum practices, English, or history.

We believe that successful arts managers are equally proficient in art and administration – and we also believe that the arts are a unique industry and have management challenges that are not found in other kinds of businesses. Your studies will include arts management core courses along with courses in the arts, not-for-profit management and business. An internship or other practical, real-life experience is an important part of the experience.

Who should be an Arts Management Major?

Arts Management is an ideal major or minor for students who like to be around the arts but are not necessarily interested in being an artist or performer. It’s also a good choice for those who are preparing for artistic careers and want to have some training in the “business side” of the arts, so that they can manage their own careers, understand the organizations that hire artists, or even be prepared to accept administrative jobs between artistic gigs.

We use the term “arts management” very broadly. Students in the Arts Management Program may be majoring or minoring in other artistic disciplines such as studio art, music or theatre, but students majoring in English, history, communications, business and economics have also minored or double-majored in arts management. Many arts management majors choose to minor in an artistic discipline, but Communications, English, Humanistic Studies, and many other programs can pair well with arts management.