The aim is to validate a level of Title II (BAC + 3) certified by the state is issued by the EFHT after this training.
This title is registered in the National Directory of Professional Certifications under "Marketing Tourism", Level II (code NSF 334 P).
Develop the professional skills of participants in tourism sales techniques, marketing and business development in the tourism sector.
Specialty - Wine
The Bachelor of Marketing and International Trade offers a specialty "wine".
This training aims to educate students in a local form of wine tourism. His concepts are available in a multitude of approaches ranging from castles tours, wine schools, through dedicated websites such as Winery, Planet Bordeaux or the future City of wine Civilizations, events, open days, festivals of wine or Week -End Grands Amateurs ...
We propose, in current weeks ago, first to understand the context of the wine tasting, for a tasting initiation and notions of land, conservation, service rules and food pairings and wines, and secondly, visiting reference sites in the Bordeaux wine, to discover its multiple perspectives.
The hours spent in class are alternately and outputs according to given reservations and availability.
Moreover, this cycle ends with the realization of an event, the Wine Not Formasup.
This is a kind of "Wine Festival" of the school to which students participate alongside wines representing our names they themselves will be provided with our help and advice.
local tourism development officer
Director of Tourist Office
leisure structure responsible or tourist accommodation
Head of tourism products
Responsible travel agencies
Tourism Development Project Manager
tour operator or agency
Analyze the demand of tourism and hotel industry in France and abroad
Studying individual behavior of consumers in France and abroad
Establish the strategy of tourism and hotel product
Negotiate and distribute tourism products
Make a marketing approach France & International
Know the products of consumption patterns in Europe
Knowing the law, the regulation of tourism and hotel industry
The training lasts 12 months.
student status on alternating rhythm:
12 weeks to 6 months internship
Student status alternately:
1 week in school and 3 weeks in business
Registration fee: € 850 Tuition: € 4,797.50 * Cash Settlement Option, 2 or 7 times
Cost of education supported in the framework of a professional contract.