Bachelor International Business

Zuyd University of Applied Sciences

Program Description

Bachelor International Business

Zuyd University of Applied Sciences

Bachelor International Business and Languages

If you're interested in a fascinating and challenging job which involves a lot of international exposure and business contacts all over the world, our International Business course will be an excellent starting point for a dynamic and international career.


Our international Business programme is a merger between the International Business and Languages (IBL)programme and International Business and Management Studies (IBMS) and is currently the only one offered at a University of applied sciences in the Netherlands. 

We are located in the historic city of Maastricht, home of the Treaty of the European Union, at the center of the Meuse-Rhine Euregion, where the borders of Belgium, Germany and the Netherlands meet. Many famous European cities such as Amsterdam, London, Aachen, Brussels, and Paris are within easy reach. 

Meet the world in Maastricht!

In your first year you will work on the following themes:

• Block 1: Introduction to International Business
(Introduction to Marketing, Finance, and Management)

• Block 2: Research
 (Marketing, Statistics and Research Skills)

• Block 3: Business and Finance
(balance sheet, profit and loss account, costing, legal structures, business plan)

• Block 4: International Environment
(Microeconomics, Macroeconomics, European Law)

Furthermore, you will be trained in a wide range of skills. 
In the second year, the themes of Communication, Sales, Logistics, and Entrepreneurship will be dealt with.

The first two years of the course are your foundation programme, the so-called major. After this, you will select a specialization, e.g.:

• Strategic Marketing

• International Finance and Accounting

• Strategy and Innovation

• Supply Chain Management

In the fourth and final year of your study, you can follow a pre-master programme that prepares you for a Master's degree programme at Maastricht University.


Students enrolled will take classes English and choose a second foreign language (either French, German, Spanish, Mandarin). International students can also choose Dutch as a foreign language. In addition, students can choose to attend a language line to dig deeper into another language and learn about their business culture as well. Currently, we offer language and culture lines in Spanish, French, German, Portuguese, Russian and Mandarin.


It goes without saying that an international study programme involves international experience. Both of our International Business courses already have an extensive international network. During your study, you can take part in a one-semester study exchange programme at one of our 70 partner universities abroad, a one-semester internship abroad and/or follow a double degree programme in France or the other partners, which will give you two official bachelor's diplomas by the time you graduate.

Career prospects

In both of our International Business courses, you will be trained for a wide range of management positions in the fields of Commerce, Finance, and Organization. As a result, you will have excellent job opportunities on the national and international labor markets, such as:

• International Account Manager

• Marketing Manager

• Financial Manager/Financial Analyst

• Business Analyst

• Sales Manager

• Customer Relationship Manager

• PR Officer/Trade Consultant

• Export Manager

• Logistics Manager

• Supply Chain Manager.

All these positions feature international contacts that are to be maintained and which require a sound insight into economic and legal issues as well as intercultural and language skills.

Admission for international students

Students who want to be enrolled in the International Business programme should be flexible and prepared to accept the challenge of studying abroad with people of many different cultural backgrounds. In order to successfully complete the study programme, you should be independent and mature enough to live in a foreign country. 

In co-operation with the NUFFIC, The Netherlands' Organization for International Co-operation in Higher Education, the International Business School Maastricht will assess the value of foreign diplomas.

Generally speaking, a secondary school diploma (e.g. vwo, havo, Abitur, Fachhochschulreife or international baccalaureate diploma) will give access to our study programme. Students should have advanced knowledge (secondary school graduation level) of economics or mathematics. Furthermore, candidates will have to prove that they have a good command of the English language. EU/EEA students with a foreign diploma can be admitted when they passed English as an examination subject. Non-EU/EEA students are required to take an IELTS or TOEFL test (IELTS score needs to be at least 6, a computer-based TOEFL score at least 213).

Don't forget to check the immigration regulations imposed by the Dutch authorities. Depending on your nationality, you may need to apply for a visa (MVV) for the Netherlands. This can be a time-consuming and expensive process; start your application process well in advance to avoid disappointment. Currently, a visa and residence permit for non-EU citizens costs around € 433.

In principle, applications for enrolment should be in our possession before 1 July (non-EU students before 1 June). Late applications may be considered by the course management.

This school offers programs in:
  • English

Last updated May 7, 2018
Duration & Price
This course is Campus based
Start Date
Start date
Sept. 2019
3 - 4 years
Full time
2,060 EUR
per year (EEA)/ 7,564 (Non-EEA)
July 30, 2020
Non-EU students 01/06/2017 in order to apply for visa
Netherlands - Maastricht, Limburg
Start date : Sept. 2019
Application deadline July 30, 2020
Non-EU students 01/06/2017 in order to apply for visa
End date Request Info
Sept. 2019
Netherlands - Maastricht, Limburg
Application deadline July 30, 2020
Non-EU students 01/06/2017 in order to apply for visa
End date Request Info