Bachelor of Science Degrees in Marketing

Compare 41 Bachelor of Science Programs in Marketing

Marketing

A BSc (Bachelor of Science) is an undergraduate degree that prepares students for a career in their field of study. While the degree is often related to courses in the realm of science, students in non-science fields can also earn a BSc.

Marketing studies can help students to become professionals in the industry, teaching them how to help businesses successfully promote and sell products through the use of marketing strategies, trend analysis, research and pricing.

Contact Schools Directly - Compare 41 Bachelors of Science in Marketing 2017/2018

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Bachelor in Marketing

Northwest Missouri State University
Campus Full time 4 years August 2018 USA Maryville

A major in marketing at Northwest is an interdisciplinary program that provides students an opportunity to interact with surrounding businesses, complete projects that can be utilized in a portfolio, and prepare students for future interviews. [+]

BScs in Marketing. Marketing is the process of understanding and satisfying customer needs. Advertising, personal selling, determining customer groups to target, making products available in stores, and maintaining inventories are just a few activities that help organizations sell their products and services. A major in marketing at Northwest is an interdisciplinary program that provides students an opportunity to interact with surrounding businesses, complete projects that can be utilized in a portfolio, and prepare students for future interviews. For transfer students completing a vocational or technical Associate of Applied Science or Associate of Science degree from a regionally accredited community college, a Bachelor of Applied Science with an emphasis in Marketing/Management is available. Please contact Chi Lo Lim (chilol@nwmissouri.edu or 660.562.1758) for more information. Career Opportunities More than 95% of students graduating with a degree in marketing either continued their education or found employment within six months after graduation. The following is a listing of common positions for graduates with a marketing major: Retail Management Advertising Product Management Industrial Purchasing Sales Management Marketing Research Personal Selling Management Training *Based on self-reported data in recent years. Profession-Based Learning Experiences Knacktive combines six disciplines (computer science, English, graphic design, marketing, mass communications and public relations) into a one-semester interactive and collaborative course. The student-led teams conduct market research, analyze data, write creative strategies, and developed an integrated, digital marketing communication campaign and promotional materials for a real-world client. At the end of each course, the team makes a formal presentation or client pitch... [-]

Bachelor of Science in Business Administration - Marketing

Frankfurt School of Finance & Management
Campus Full time 7 semesters September 2018 Germany Frankfurt am Main

The BSc in Business Administration with focus on Marketing is a first degree that gives you a broad knowledge of all areas of management with a dedicated focus on marketing. [+]

Target Audience Highly motivated students who wish to pursue a global career in marketing and sales. The BSc in Business Administration with focus on Marketing is a first degree that gives you a broad knowledge of all areas of management with a dedicated focus on marketing. Graduates will be able to work in marketing and sales functions in a broad variety of companies ranging from small start-ups to large multinational corporations. Requirements Higher Education Entrance Qualification (e.g. Abitur, IB Diploma, etc.) Frankfurt School Admissions Test or one of the following: SAT ACT Plus Writing TestAS Very good knowledge of English, demonstrated by one of the following certificates: TOEFL iBT (minimum score 90) IELTS (Academic format, minimum score 6.5) Cambridge Certificate of Advanced English Cambridge Certificate of Proficiency Pearson Test of English Academic (minimum score: 58) Curriculum Marketing SEMESTER 1 Mathematics Business Information Systems Microeconomics and Decision Making Financial Accounting Finance SEMESTER 2 Statistics and Probability Marketing Markets, Incentives and Ethical Management Principles of Private Law Managerial Accounting SEMESTER 3 Applied Research Methodology Market Research Operations Management Sales Management Language SEMESTER 4 Corporate Design and Behaviour Digital Marketing Consumer Behaviour Brand Management International Marketing SEMESTER 5 Semester abroad SEMESTER 6 & 7 Finance and Banking Bachelor Thesis Managing Organisations Economics Business and Society [-]

Business and Marketing Education

International Accelerator
Campus September 2018 USA Boston

Our B.S. in Business/ Marketing Education will prepare you to teach a broad range of business/marketing courses in grades 6-12. Our graduates are ready to provide students with the vital knowledge and kills required for entry level employment in business, postsecondary education, and personal business transactions. [+]

BScs in Marketing. Business and Marketing Education Do you have a passion for business and the desire to educate others? If so, our program Business/ Marketing Education program will provide you with the tools and skills needed to start or advance your career in Business/Marketing Education. Learn in our hands-on project-based setting. You’ll experience authentic learning environments and achieve industry credentialing, including Microsoft Office Specialist Certification. You’ll also want to be involved in Phi Beta Lambda, which focuses on business-related career competencies and civic and personal responsibility. With a variety of different programs, we’re sure you’ll find the right one for you! Our B.S. in Business/ Marketing Education will prepare you to teach a broad range of business/marketing courses in grades 6-12. Our graduates are ready to provide students with the vital knowledge and kills required for entry level employment in business, postsecondary education, and personal business transactions. If you’re ready to teach, we’re ready to help you meet your goals. [-]

BS in Marketing

American University of Ras al Khaimah
Campus Full time 4 years September 2018 United Arab Emirates Ras Al Khaimah

Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging products and services that have value for customers, clients, partners, and society at large. [+]

Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging products and services that have value for customers, clients, partners, and society at large. Career Opportunities Jobs directly related to your degree include: Advertising account executive Advertising account planner Advertising copywriter Market researcher Marketing executive Media buyer Media planner Jobs where your degree would be useful include: Event organizer Public affairs consultant Public relations account executive Public relations officer Sales promotion account executive Admissions Criteria American / Canadian Diploma UAE / GCC / Egyptian Secondary School Certificate UAE / GCC / Egyptian Secondary School Certificate British IGCSE / GCE Leaving School Certificate(A School Leaving Certificate must be provided,showing the last grade (year) completed) Iranian Diploma Indian / Pakistani /Bangladesh Higher Secondary School Certificate International Baccalaureate Diploma Syrian Secondary School Certificate SABIS Diploma WAEC / NECO [-]

Bachelor of Science in Marketing

Claflin University
Campus Full time 4 years September 2018 USA Orangeburg

This major prepares students to understand the business activities employed in the anticipation, management, and satisfaction of demand through the exchange process. [+]

BScs in Marketing. This major prepares students to understand the business activities employed in the anticipation, management, and satisfaction of demand through the exchange process. Curriculum The curriculum at Claflin University in the School of Business is challenging; however, we believe that you are ready for the challenge. The curriculum requirements for the Marketing program include a mix of general education requirements, business administration coursework and Marketing courses, both required and elective. Student Opportunities and Experience Global Experiences The School of Business provides opportunities for business students to have international study and cultural experiences by allowing students to travel to places like India, London, Puerto Rico and various other destinations while they are in undergraduate or graduate business programs. Research Opportunities During the spring semester of each year students have the opportunity to present research that they have conducted in the area of business or cross-disciplinary research with other students in varying majors. Internships and Corporate Visits Business students have internship and corporate visitation opportunities from their freshman to their senior year at Claflin University. Many of our students have intern at BMW, Wells Fargo, Santee Cooper, the United States Department of Energy and more. Admissions Requirements Claflin University offers incredible preparation for life and career success, whether you're seeking a four-year undergraduate experience or graduate education. [-]

BSBA Marketing

University of Denver
Campus Full time September 2018 USA Denver

In our program, we will help you learn to solve marketing problems, to innovate, to think strategically, critically and creatively about the information with which you are presented, as well as to communicate your thoughts effectively. [+]

While advertising is part of marketing, it is not ALL of marketing. Peter Drucker, a very famous businessperson, describes the role of marketing in business this way: "Because the purpose of business is to create a customer, the business enterprise has two--and only two--basic functions: marketing and innovation. Marketing and innovation produce results; all the rest are costs. Marketing is the distinguishing, unique function of the business." In our program, we will help you learn to solve marketing problems, to innovate, to think strategically, critically and creatively about the information with which you are presented, as well as to communicate your thoughts effectively. You will work in teams, you will think globally about marketing, you will be able to recognize the ethical and legal issues with which you may be confronted. You will also consider the digital opportunities available as you practice using your marketing knowledge to create value for customers, shareholders, employees, and other stakeholders of the business. We will expect you to take responsibility for your learning by attending every class, contributing to your teams and to your class discussions, keeping your word, and reaching your goals. Marketing is an exciting area that addresses many of the changes taking place in business-to-consumer and business-to-business environments. Our field includes digital and other media promotions including working for either clients or ad agencies, planning social and mobile campaigns, and analyzing the results of your work. We prepare you to go into business-to-business sales or to be part of a global... [-]

BSc in Management with Marketing

International Business School – Budapest
Campus Full time September 2018 Hungary Budapest

People get in touch with some kind of marketing every five minutes in our modern world. But how can you get your message across? With our Management with Marketing bachelor's degree you can gain thourough knowledge in marketing research, communication and management. [+]

BScs in Marketing. Graduates will be able to pursue careers in a wide range of marketing roles at a creative agency or in the media sector including Product Management, Sales, Advertising, Public Relations and Market Research. Recent IBS graduates are working as brand managers or sales executives at PR/marketing/advertising agencies or in the FMCG sector, in the health industry or in the media. [-]

Bachelor Marketing

California State University Bakersfield
Campus Full time 4 years September 2018 USA Bakersfield

The Management & Marketing Department prepares students for careers in a variety of organizational occupations. [+]

The Management & Marketing Department prepares students for careers in a variety of organizational occupations, including: human resource positions like benefits or compensation specialists; logistics positions in warehousing, supply chain management, or transportation; a variety of management positions, marketing careers in sales, advertising, or product/brand management; or entrepreneurial opportunities in small business. In addition to responsibility for the coursework in these areas, this department is also responsible for the courses in the general business administration area. Required courses for concentration Four (4) courses selected from: MKTG 3010 Consumer Behavior MKTG 3020 Advertising & Public Relations MKTG 3040 Professional Selling MKTG 4050 Sales Management MKTG 4060 Marketing Channels & Logistics MKTG 4100 E- Business Marketing MKTG 4200 Global Marketing MKTG 4300 Services Marketing and one (1) of the following: MKTG 4000Marketing Research & Control or MKTG 4908 Marketing Planning & Problem Solving *Students may take MKTG 400 & 490 Plus two (2) more courses form the selection above. Application All prospective students must apply through CSUMentor, the California State University website designed to help students through each phase of their application process. CSUMentor is also a great way to begin planning for college and to keep track of your academic progress. Many college planning resources are available on CSUMentor. A standard, non-refundable fee of $55.00 applies (fee waivers are available for those who may qualify). Application Process for First-Time Freshmen Check to be sure you meet the Admission Requirements for First-Time Freshmen. Submit an application to CSU Bakersfield through CSUMentor, the... [-]

BS in Business Studies / Marketing

Southern New Hampshire University
Campus Full time September 2018 USA Manchester

This degree is ideal for adult learners and traditional undergraduates who wish to transfer college credits, switch to business from another discipline or supplement a technical degree or background with a bachelor’s degree in business. [+]

BScs in Marketing. Go for the Top-Notch Business Degree Get a top-notch business education with the opportunity to specialize in Southern New Hampshire University’s business studies program. This degree is ideal for adult learners and traditional undergraduates who wish to transfer college credits, switch to business from another discipline or supplement a technical degree or background with a bachelor’s degree in business. The program includes concentrations in a number of disciplines, enabling students to further tailor their studies. Students may choose more than one concentration, giving them even more of an edge in the job market. Marketing Concentration Marketing is a broad field that includes activities related to selecting, designing, packaging, pricing, advertising, selling, distributing and servicing products in the domestic and/or international marketplaces. It is the driving force in business. The degree to which companies respond to customer demands largely determines their success. This is the underlying note of all marketing activities. Graduates are prepared to work in various areas of marketing, including retail management, professional sales, purchasing, advertising, research, product/brand management, product distribution and customer relations. Marketing positions exist in a wide variety of corporate settings, including multinational corporations, independently owned local businesses and nonprofit organizations. [-]

BSc in Marketing with Digital Technologies

Frederick University
Campus Full time Part time 8 semesters September 2018 Cyprus Nicosia Limassol + 2 more

The BSc in Marketing with Digital Technologies is an innovative program that aims to fill the gap identified in modern firms in the field of marketing. Specifically, the advancement of technologies in communication as well as development and ubiquity of digital media generate new challenges as well as opportunities that need to be addressed by contemporary marketers. [+]

The BSc in Marketing with Digital Technologies is an innovative program that aims to fill the gap identified in modern firms in the field of marketing. Specifically, the advancement of technologies in communication as well as development and ubiquity of digital media generate new challenges as well as opportunities that need to be addressed by contemporary marketers. This unique program aims to provide the necessary knowledge and practical experience to meet the contemporary needs. The program has a strong foundation in business and marketing but its delivery is also heavily influenced with the input from other fields, namely, information technology so as to understand and appreciate the current information ecosystem, including the WWW and smart mobile devices, and media communication so as to understand and appreciate how digital content and information can be constructed and used. Objectives of the Program: The specific objectives of the program are as follows: Provide students with the fundamental principles and practices of marketing and digital media. Equip students with specialised knowledge in the areas of marketing communications, digital marketing, digital media, and information technology. Have basic knowledge in computer systems and skills in web design and development. Introduce students to basic knowledge on the production of digital media including text, images, video and audio and the use of this knowledge within the context of digital marketing Introduce students to methodologies, tools and technologies involved in digital marketing. Introduce students to methodologies, tools and technologies involved in the analysis and visualization of online data to... [-]

BSc Marketing Extended Degree (4 years)

University of Roehampton - Centres
Campus Full time 4 years January 2018 United Kingdom London Birmingham + 1 more

The extended degree programmes include a foundation year, which provides students with a sound introduction to key elements needed for studying business at degree level. Our extended degree programmes give you a thorough and supportive academic preparation for study. [+]

BScs in Marketing. Course overview The BSc Marketing Extended Degree is designed to give you an excellent grounding for a career in contemporary marketing. The course includes a foundation year to provide you with a sound introduction to the key skills and knowledge for studying at degree-level. You will focus on the ways in which businesses present themselves in the modern, competitive and disruptive consumer environment. Alongside your comprehensive study of all aspects of marketing you will gain an understanding of managing people, business operations and logistics, finance and accounting, corporate strategy and business ethics. Careers and progression You will be equipped to work in a range of roles including digital marketing, customer experience management, PR and communications. Our students have gone on to work for major national and international brands, as well as social enterprises and start-ups. 2017/18 entry requirements: 64 UCAS points, or equivalent, plus GCSE Maths and English at grade D, or equivalent (internal tests are available), and Admissions and/or academic interview [-]

Bachelor of Science in Marketing Management

Jönköping University
Campus Full time 3 years September 2018 Sweden Jönköping

Marketing Management is designed to equip you to support a company’s development and growth by leading projects and functions within marketing and business renewal. [+]

Marketing Management is designed to equip you to support a company’s development and growth by leading projects and functions within marketing and business renewal. Study Abroad

During the fifth semester you choose between courses in different areas and, if you qualify, you have the opportunity to spend the semester abroad at one of JIBS' partner universities. JIBS collaborates with many universities around the globe and the exchange programme offers plenty of opportunities to tailor your education, improve language skills and develop a personal international network to boost your career. Most students in the programme take this opportunity and are very satisfied with their experiences abroad.... [-]


BSc in Marketing

Northern Arizona University
Campus Full time 4 years September 2018 USA Flagstaff

We designed this degree for those students who are customer focused. Students will complete coursework related to customer desires, customer satisfaction and customer processes. Students will focus on distribution and research as well as communication and sales. [+]

BScs in Marketing. We designed this degree for those students who are customer focused. Students will complete coursework related to customer desires, customer satisfaction and customer processes. Students will focus on distribution and research as well as communication and sales. What Can I Do with a Bachelor of Science in Business Administration in Marketing? How can we get customers who visit our website to make a purchase? Who would be a great spokesperson for the brand; should it be a successful athlete, well-known celebrity, doctor or a past customer? What information do we need to collect from customers to assess their satisfaction with our goods and services? What does customer purchase data reveal? What changes can we make within the service environment of the airport, bank, fitness center or zoo to improve the customer experience? How can we attract volunteers and donors to support our non-profit? How can we motivate our sales team and develop long-term relationships with our customers? If these are the kinds of problems you’d love to solve, then a marketing degree at NAU may be just right for you! A marketing degree prepares you for a wide variety of positions. Marketing skills can be applied in all for profit and non-profit industries including financial services, healthcare, retailing, professional sports, governments and education. You will learn to: understand various facets of consumer behavior develop customer surveys analyze customer behavior and purchase data create marketing strategies for goods and services; for non-profit and for-profit organizations Classes include experiential... [-]

Bachelor of Science in Business Administration major in Marketing

American University of Sharjah
Campus Full time September 2018 United Arab Emirates Sharjah

We teach students to understand and meet customers' needs and desires with an organization's products and services. Without successful marketing strategies, even the best products will not thrive in the marketplace. Thus, effective marketing is vital for the success of any organization, institution, business or country. [+]

Our courses introduce students to the dynamic, exciting, media-driven, people-centered world of marketing. We teach students to understand and meet customers' needs and desires with an organization's products and services. Without successful marketing strategies, even the best products will not thrive in the marketplace. Thus, effective marketing is vital for the success of any organization, institution, business or country. Our regionally renowned program offers excellent facilities, highly qualified faculty members and an exciting curriculum that blends both theoretical and practical knowledge to provide our students with the best possible training ground for their future endeavors in the fast-paced world of international commerce. Graduates of our program are sought after by employers all around the Gulf in a number of diverse fields such as in: advertising agencies airlines banks colleges and universities communication companies computer industry government agencies health care companies hospitals insurance companies international companies marketing firms marketing and research firms management consulting firms manufacturing firms media firms non-profit organizations private industries publishing companies retail businesses securities brokers television stations tourism industry With the UAE as a magnet for tourism and retail sales worldwide, our department provides students with the education necessary to thrive in the exciting profession of marketing. [-]

Bachelor in Marketing (BSBA)

University of Central Missouri
Campus Full time 4 years September 2018 USA Warrensburg

Marketing is the driving force behind the success of American business and industry. It provides the competitive edge that is so important to growth and prosperity in today's business world. That's why professionals who are... [+]

Bachelor in Marketing (BSBA)

Marketing is the driving force behind the success of American business and industry. It provides the competitive edge that is so important to growth and prosperity in today's business world. That's why professionals who are skilled in identifying needs and promoting products and services to meet those needs are in high demand. The marketing major prepares students for a wide variety of careers in business and industry. These opportunities include advertising, promotion, product and brand management, retail management, distribution, marketing research, sales, and sales management. Marketing professionals are involved from the conception and development of a product or service to the final sale and distribution to the customer.... [-]