Part time BSc Program in Marketing Studies

Compare Part time BSc Program in Marketing Studies 2017/2018

Marketing Studies

Students who earn a BSc (Bachelor of Science) have the opportunity to begin a career in their chosen field of study. A BSc in both science-related and non-science fields can be earned at schools all over the world.

Business professionals with education in marketing and communication can open up new opportunities for their careers. They can use their skills to advise regarding consumer studies and brand image or manage a marketing group within their company.

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BSc In Marketing

Grand Canyon University
Campus or Online Part time September 2018 USA Phoenix Albuquerque Sun City South Phoenix Scottsdale + 3 more

Grand Canyon University's (GCU) Bachelor of Science in Marketing, offered through GCU’s Colangelo College of Business, explores topics such as marketing principles, marketing management, strategic management, marketing research and the key elements of promotion and advertising. [+]

Offered By: Colangelo College of Business

Overview

Take the Steps Toward a Career in MarketingGrand Canyon University's (GCU) Bachelor of Science in Marketing, offered through GCU’s Colangelo College of Business, explores topics such as marketing principles, marketing management, strategic management, marketing research and the key elements of promotion and advertising. In addition, you study buyer and consumer behavior using a behavioral science approach that examines distinct buyer strategies and decision-making processes of purchase by organizational buyers and consumers.

Degree Outcomes

Prepare for Success with Marketing CurriculumGCU's bachelor's in marketing degree includes an introduction to business research processes and the research documents used as tools to aid in managerial decision-making. Focus on topics such as designing research projects, collecting primary and secondary data, conducting ethical research, applying statistical tools and measurement techniques, developing a marketing plan and reporting the research in both written and oral presentation formats.... [-]


Bachelor in Marketing (BSBA)

University of Central Missouri
Campus 4 years September 2018 USA Warrensburg

Marketing is the driving force behind the success of American business and industry. It provides the competitive edge that is so important to growth and prosperity in today's business world. That's why professionals who are... [+]

Bachelor in Marketing (BSBA)

Marketing is the driving force behind the success of American business and industry. It provides the competitive edge that is so important to growth and prosperity in today's business world. That's why professionals who are skilled in identifying needs and promoting products and services to meet those needs are in high demand. The marketing major prepares students for a wide variety of careers in business and industry. These opportunities include advertising, promotion, product and brand management, retail management, distribution, marketing research, sales, and sales management. Marketing professionals are involved from the conception and development of a product or service to the final sale and distribution to the customer.... [-]


Bachelor in Marketing

Northwest Missouri State University
Campus 4 years August 2018 USA Maryville

A major in marketing at Northwest is an interdisciplinary program that provides students an opportunity to interact with surrounding businesses, complete projects that can be utilized in a portfolio, and prepare students for future interviews. [+]

Best Part time Bachelor of Science Degrees in Marketing Studies 2017/2018. Marketing is the process of understanding and satisfying customer needs. Advertising, personal selling, determining customer groups to target, making products available in stores, and maintaining inventories are just a few activities that help organizations sell their products and services. A major in marketing at Northwest is an interdisciplinary program that provides students an opportunity to interact with surrounding businesses, complete projects that can be utilized in a portfolio, and prepare students for future interviews. For transfer students completing a vocational or technical Associate of Applied Science or Associate of Science degree from a regionally accredited community college, a Bachelor of Applied Science with an emphasis in Marketing/Management is available. Please contact Chi Lo Lim (chilol@nwmissouri.edu or 660.562.1758) for more information. Career Opportunities More than 95% of students graduating with a degree in marketing either continued their education or found employment within six months after graduation. The following is a listing of common positions for graduates with a marketing major: Retail Management Advertising Product Management Industrial Purchasing Sales Management Marketing Research Personal Selling Management Training *Based on self-reported data in recent years. Profession-Based Learning Experiences Knacktive combines six disciplines (computer science, English, graphic design, marketing, mass communications and public relations) into a one-semester interactive and collaborative course. The student-led teams conduct market research, analyze data, write creative strategies, and developed an integrated, digital marketing communication campaign and promotional materials for a real-world client. At the end of each course, the... [-]

Bachelor of Science in Business Administration - Marketing

Frankfurt School of Finance & Management
Campus 7 semesters September 2018 Germany Frankfurt am Main

The BSc in Business Administration with focus on Marketing is a first degree that gives you a broad knowledge of all areas of management with a dedicated focus on marketing. [+]

Target Audience Highly motivated students who wish to pursue a global career in marketing and sales. The BSc in Business Administration with focus on Marketing is a first degree that gives you a broad knowledge of all areas of management with a dedicated focus on marketing. Graduates will be able to work in marketing and sales functions in a broad variety of companies ranging from small start-ups to large multinational corporations. Requirements Higher Education Entrance Qualification (e.g. Abitur, IB Diploma, etc.) Frankfurt School Admissions Test or one of the following: SAT ACT Plus Writing TestAS Very good knowledge of English, demonstrated by one of the following certificates: TOEFL iBT (minimum score 90) IELTS (Academic format, minimum score 6.5) Cambridge Certificate of Advanced English Cambridge Certificate of Proficiency Pearson Test of English Academic (minimum score: 58) Curriculum Marketing SEMESTER 1 Mathematics Business Information Systems Microeconomics and Decision Making Financial Accounting Finance SEMESTER 2 Statistics and Probability Marketing Markets, Incentives and Ethical Management Principles of Private Law Managerial Accounting SEMESTER 3 Applied Research Methodology Market Research Operations Management Sales Management Language SEMESTER 4 Corporate Design and Behaviour Digital Marketing Consumer Behaviour Brand Management International Marketing SEMESTER 5 Semester abroad SEMESTER 6 & 7 Finance and Banking Bachelor Thesis Managing Organisations Economics Business and Society [-]

Bachelor of Science in Marketing

Claflin University
Campus 4 years September 2018 USA Orangeburg

This major prepares students to understand the business activities employed in the anticipation, management, and satisfaction of demand through the exchange process. [+]

Best Part time Bachelor of Science Degrees in Marketing Studies 2017/2018. This major prepares students to understand the business activities employed in the anticipation, management, and satisfaction of demand through the exchange process. Curriculum The curriculum at Claflin University in the School of Business is challenging; however, we believe that you are ready for the challenge. The curriculum requirements for the Marketing program include a mix of general education requirements, business administration coursework and Marketing courses, both required and elective. Student Opportunities and Experience Global Experiences The School of Business provides opportunities for business students to have international study and cultural experiences by allowing students to travel to places like India, London, Puerto Rico and various other destinations while they are in undergraduate or graduate business programs. Research Opportunities During the spring semester of each year students have the opportunity to present research that they have conducted in the area of business or cross-disciplinary research with other students in varying majors. Internships and Corporate Visits Business students have internship and corporate visitation opportunities from their freshman to their senior year at Claflin University. Many of our students have intern at BMW, Wells Fargo, Santee Cooper, the United States Department of Energy and more. Admissions Requirements Claflin University offers incredible preparation for life and career success, whether you're seeking a four-year undergraduate experience or graduate education. [-]

Pharmaceutical Business Major

Western New England University
Campus September 2018 USA Springfield

The pharmaceutical industry is dynamic and constantly changing. It needs smart, well-prepared individuals with the background knowledge in business, science and technology to effectively compete in this environment. With the worldwide aging of the population there is an increasing demand for pharmaceutical products. The jobs in this highly competitive industry include sales, marketing, and supply chain positions, as well as directors, and project managers. The Pharmaceutical Business major at Western New England University can prepare you these exciting opportunities. [+]

The pharmaceutical industry is dynamic and constantly changing. It needs smart, well-prepared individuals with the background knowledge in business, science and technology to effectively compete in this environment. With the worldwide aging of the population there is an increasing demand for pharmaceutical products. The jobs in this highly competitive industry include sales, marketing, and supply chain positions, as well as directors, and project managers. The Pharmaceutical Business major at Western New England University can prepare you these exciting opportunities. Students who desire to work within this industry need specialized knowledge to be successful. No longer is it sufficient to be an effective sales person; the industry is moving to an account management style structure where company representatives help physician practices and pharmacies effectively manage their practices, as well as educate them about new drugs. This shift from selling to account management requires a new skill set, including marketing, organizational behavior, public relations, and industry specific knowledge. The Pharmaceutical Business major can give you that competitive advantage. Quick Facts The Pharmaceutical Business major offers a fascinating curriculum that focuses on both business and science to prepare you for entry into the pharmaceutical industry. It combines key elements of the pharmaceutical sciences with knowledge about how the industry operates. This multidisciplinary major integrates the fields of pharmacy, health care, and business, while delivering a firm foundation in the sciences. As a Pharmaceutical Business major, you will develop a knowledge base to prepare you for a career in the pharmaceutical, biotechnology, or medical... [-]

BSc in Management with Marketing

International Business School – Budapest
Campus September 2018 Hungary Budapest

People get in touch with some kind of marketing every five minutes in our modern world. But how can you get your message across? With our Management with Marketing bachelor's degree you can gain thourough knowledge in marketing research, communication and management. [+]

Best Part time Bachelor of Science Degrees in Marketing Studies 2017/2018. Graduates will be able to pursue careers in a wide range of marketing roles at a creative agency or in the media sector including Product Management, Sales, Advertising, Public Relations and Market Research. Recent IBS graduates are working as brand managers or sales executives at PR/marketing/advertising agencies or in the FMCG sector, in the health industry or in the media. [-]

BS in Marketing

American University of Ras al Khaimah
Campus 4 years September 2018 United Arab Emirates Ras Al Khaimah

Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging products and services that have value for customers, clients, partners, and society at large. [+]

Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging products and services that have value for customers, clients, partners, and society at large. Career Opportunities Jobs directly related to your degree include: Advertising account executive Advertising account planner Advertising copywriter Market researcher Marketing executive Media buyer Media planner Jobs where your degree would be useful include: Event organizer Public affairs consultant Public relations account executive Public relations officer Sales promotion account executive Admissions Criteria American / Canadian Diploma UAE / GCC / Egyptian Secondary School Certificate UAE / GCC / Egyptian Secondary School Certificate British IGCSE / GCE Leaving School Certificate(A School Leaving Certificate must be provided,showing the last grade (year) completed) Iranian Diploma Indian / Pakistani /Bangladesh Higher Secondary School Certificate International Baccalaureate Diploma Syrian Secondary School Certificate SABIS Diploma WAEC / NECO [-]

Bachelor of Science in Business Administration in Management and Marketing

Arkansas Tech University
Campus 4 years January 2018 USA Russellville

The management and marketing major is designed generally to prepare students for careers as professional managers or as self-employed entrepreneurs in either profit-seeking or not-for-profit organizations. The curriculum emphasizes a comprehensive understanding of business principles and economic activities. The required course of study seeks to prepare the graduate not only for initial employment but for subsequent advancement in his/her chosen vocation. Effective education for business responsibility consists not only of the development of an understanding of the principles and methodologies which govern the organization and administration of the individual business enterprise, but also includes an understanding of larger problems and relationships of the economy as a whole. [+]

Best Part time Bachelor of Science Degrees in Marketing Studies 2017/2018. The management and marketing major is designed generally to prepare students for careers as professional managers or as self-employed entrepreneurs in either profit-seeking or not-for-profit organizations. The curriculum emphasizes a comprehensive understanding of business principles and economic activities. The required course of study seeks to prepare the graduate not only for initial employment but for subsequent advancement in his/her chosen vocation. Effective education for business responsibility consists not only of the development of an understanding of the principles and methodologies which govern the organization and administration of the individual business enterprise, but also includes an understanding of larger problems and relationships of the economy as a whole. Major Options Management & Marketing Concentration The matrix below is a sample plan for all coursework required for this program. Freshman Fall ... [-]

BSBA Marketing

University of Denver
Campus September 2018 USA Denver

In our program, we will help you learn to solve marketing problems, to innovate, to think strategically, critically and creatively about the information with which you are presented, as well as to communicate your thoughts effectively. [+]

While advertising is part of marketing, it is not ALL of marketing. Peter Drucker, a very famous businessperson, describes the role of marketing in business this way: "Because the purpose of business is to create a customer, the business enterprise has two--and only two--basic functions: marketing and innovation. Marketing and innovation produce results; all the rest are costs. Marketing is the distinguishing, unique function of the business." In our program, we will help you learn to solve marketing problems, to innovate, to think strategically, critically and creatively about the information with which you are presented, as well as to communicate your thoughts effectively. You will work in teams, you will think globally about marketing, you will be able to recognize the ethical and legal issues with which you may be confronted. You will also consider the digital opportunities available as you practice using your marketing knowledge to create value for customers, shareholders, employees, and other stakeholders of the business. We will expect you to take responsibility for your learning by attending every class, contributing to your teams and to your class discussions, keeping your word, and reaching your goals. Marketing is an exciting area that addresses many of the changes taking place in business-to-consumer and business-to-business environments. Our field includes digital and other media promotions including working for either clients or ad agencies, planning social and mobile campaigns, and analyzing the results of your work. We prepare you to go into business-to-business sales or to be part of a global... [-]

BSc (Hons) in Business & Marketing

AIMST University
Campus 7 semesters March 2018 Malaysia Kuala Lumpur Kedah

This Degree focuses on the marketing functions of an organization. Students are trained to become marketing professionals through case analysis, brainstorming sessions, practical projects and industrial training. [+]

Best Part time Bachelor of Science Degrees in Marketing Studies 2017/2018. BSc (Hons) in Business & Marketing For many years marketing was interpreted as the means to sell what an organization produced. As competition has increased, companies have begun to recognize the importance of satisfying customers’ need. This Degree focuses on the marketing functions of an organization. Students are trained to become marketing professionals through case analysis, brainstorming sessions, practical projects and industrial training. Programme Outline YEAR 1 BMBM 31101 - Introduction to Business Economics BMBM 31105 - Principles of Management BMFM 31104 - Elements of Accounting BMBM 31106 - Foundation Of Marketing BMBM 31102 - Essentials of Business Communications BMBM 31115 - Principles of Finance BMBM 31107 - Organizational Behaviour BMBM 31103 - Business Statistics UNIV 31002 - English For Specific Academic Purposes MPW 2133 - Malaysian Studies MPW 2113 - *Bahasa Malaysia A; OR MPW 2123 - Bahasa Malaysia B OR Elective: (Choose TWO only ) UNIV 31011 - i) Sociological Perspectives UNIV 31013 - ii) General Psychology UNIV 31019 - iii) Introduction to History UNIV 31015 - iv) Critical Thinking UNIV 31018 - v) Introduction to Communication YEAR 2 BMBM 32107 - Business Ethics BMBM 32109 - Consumer Behaviour BMBM 32103 - Marketing Planning and Management BMBM 32108 - Business Law BMBM 32113 - Sales Management BMFM 32110 - Operations Management BMBM 32111 - Promotional Strategy BMBM 32112 - Business Research Methods MPW 2153 / MPW 2143 - Moral Studies /Islamic Studies UNIV 31001 - English for... [-]

Business and Marketing Education

International Accelerator
Campus September 2018 USA Boston

Our B.S. in Business/ Marketing Education will prepare you to teach a broad range of business/marketing courses in grades 6-12. Our graduates are ready to provide students with the vital knowledge and kills required for entry level employment in business, postsecondary education, and personal business transactions. [+]

Business and Marketing Education Do you have a passion for business and the desire to educate others? If so, our program Business/ Marketing Education program will provide you with the tools and skills needed to start or advance your career in Business/Marketing Education. Learn in our hands-on project-based setting. You’ll experience authentic learning environments and achieve industry credentialing, including Microsoft Office Specialist Certification. You’ll also want to be involved in Phi Beta Lambda, which focuses on business-related career competencies and civic and personal responsibility. With a variety of different programs, we’re sure you’ll find the right one for you! Our B.S. in Business/ Marketing Education will prepare you to teach a broad range of business/marketing courses in grades 6-12. Our graduates are ready to provide students with the vital knowledge and kills required for entry level employment in business, postsecondary education, and personal business transactions. If you’re ready to teach, we’re ready to help you meet your goals. [-]

Bachelor Marketing

California State University Bakersfield
Campus 4 years September 2018 USA Bakersfield

The Management & Marketing Department prepares students for careers in a variety of organizational occupations. [+]

Best Part time Bachelor of Science Degrees in Marketing Studies 2017/2018. The Management & Marketing Department prepares students for careers in a variety of organizational occupations, including: human resource positions like benefits or compensation specialists; logistics positions in warehousing, supply chain management, or transportation; a variety of management positions, marketing careers in sales, advertising, or product/brand management; or entrepreneurial opportunities in small business. In addition to responsibility for the coursework in these areas, this department is also responsible for the courses in the general business administration area. Required courses for concentration Four (4) courses selected from: MKTG 3010 Consumer Behavior MKTG 3020 Advertising & Public Relations MKTG 3040 Professional Selling MKTG 4050 Sales Management MKTG 4060 Marketing Channels & Logistics MKTG 4100 E- Business Marketing MKTG 4200 Global Marketing MKTG 4300 Services Marketing and one (1) of the following: MKTG 4000Marketing Research & Control or MKTG 4908 Marketing Planning & Problem Solving *Students may take MKTG 400 & 490 Plus two (2) more courses form the selection above. Application All prospective students must apply through CSUMentor, the California State University website designed to help students through each phase of their application process. CSUMentor is also a great way to begin planning for college and to keep track of your academic progress. Many college planning resources are available on CSUMentor. A standard, non-refundable fee of $55.00 applies (fee waivers are available for those who may qualify). Application Process for First-Time Freshmen Check to be sure you meet the Admission Requirements for... [-]

Bachelor of Science in Marketing

University Of Professional Studies Accra
Campus September 2018 Ghana Accra

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Bachelor of Science in Marketing The BSc Marketing programme is designed to provide students with uniform knowledge of modern marketing concepts and practices within the broader context of business and management. Highlights of the programme include marketing of goods, services and ideas; customer dynamics, marketing research, integrated marketing communications, digital marketing, brands management and social marketing. Through the case method, students will master analytical skills employed in planning and developing marketing programmes. On completion, graduates will be well positioned for a wide array of marketing related careers in media, sales, distribution, advertising, market research, strategic marketing and brand or product management. Admission Requirements for this Undergraduate Programmes West African Senior School Certificate Examination (WASSCE) Senior Secondary School Certificate Examination (SSSCE) General Business Certificate of Examination (GBCE) American High School Grade 12 with at least Final Grade Point of 3.0. WASSCE and SSSCE/GBCE applicants must have at least credit passes (i.e. grade A1-C6 and grade A-D respectively) in three core subjects including English Language, Mathematics and Integrated Science/Social Studies in addition to any three elective subjects with an aggregate score of 24 or better. [-]

BSc Marketing

GIMPA Ghana Institute of Management and Public Administration
Campus 4 years September 2018 Ghana Accra Kumasi Takoradi Tema + 2 more

The GIMPA Business School (GBS) offers innovative programmes of study toward the award of a Bachelor of Science (BSc) in various business disciplines. The curriculum is designed within the context of local and international demands on today’s business leaders. [+]

Best Part time Bachelor of Science Degrees in Marketing Studies 2017/2018. The GIMPA Business School (GBS) offers innovative programmes of study toward the award of a Bachelor of Science (BSc) in various business disciplines. The curriculum is designed within the context of local and international demands on today’s business leaders. Our programmes offer a comprehensive breadth of knowledge and practice that spans eleven areas of specialization. Students will take courses in the liberal arts to provide them with a wider set of thinking tools. In short, GIMPA’s innovative programmes equip students with tools for analytical thinking, good judgment, entrepreneurship and other critical management skills needed by the next generation of leaders for both the private and public sectors. The future is here. If you value innovation and quality, then GIMPA is the university for you. GIMPA – Ghana’s Entrepreneurial University! Programme Type GIMPA Bachelor’ Degree programmes are specially designed for junior and middle management staff of organizations to effectively meet the leadership, management and administration challenges of the global society within the broad framework of the Institute’s mandate. These programmes aim at equipping students with basic tools for analytical thinking, good judgment, entrepreneurship and other critical managerial skills required by the new generation of managers. Curriculum The GBS Undergraduate curriculum consists of four (4) major components: 1. General Education Requirements A business expert should develop an appreciation for deep analytical thinking and understand the environment in which he or she operates. To move our students in this direction, GBS offers... [-]