A BSc or Bachelor of Science is an undergraduate degree that usually takes three to five years. During this course of study, students can learn general and specialized skills that are helpful for future education or work opportunities.
Study in marketing and communication opens up opportunities across all industries, as all organizations need to communicate with their workers and clients. Job seekers trained in marketing and communication can find job openings at marketing firms as well as large corporations.
The Middle East is the birthplace of several current major religions and influential empires from millennia past. Scholars and graduates get the benefit of immersing themselves in these cultures and gaining a deeper understanding of one of the world’s most vibrant regions.
View all BScs in Marketing Studies in Middle East 2017/2018
The BSc in Marketing with Digital Technologies is an innovative program that aims to fill the gap identified in modern firms in the field of marketing. Specifically, the advancement of technologies in communication as well as development and ubiquity of digital media generate new challenges as well as opportunities that need to be addressed by contemporary marketers. [+]
We teach students to understand and meet customers' needs and desires with an organization's products and services. Without successful marketing strategies, even the best products will not thrive in the marketplace. Thus, effective marketing is vital for the success of any organization, institution, business or country. [+]
Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging products and services that have value for customers, clients, partners, and society at large. [+]
A marketing major provides students with a solid understanding of business activities under the marketing umbrella—from the identification and selection of target markets,to the development, pricing, placement and promotion of goods and services, and the management of relationships among business partners and their customers. [+]
The Bachelor of Business in Marketing is an integrated program that can provide you with an understanding of the latest marketing trends, and the underlying philosophies of business marketing in building a successful brand. [+]
The Marketing Program is designed to prepare students for successful careers in many phases of marketing, both in the public and private sectors. Courses in the Marketing Department are oriented toward creative problem-solving in marketing and advertising decision-making processes. Furthermore, the Department’s curriculum involves students in real life cases to help them acquire the abilities to plan and implement... [+]
The mission of the marketing degree program is derived mainly from the philosophy and vision of AUST. Hence, the program’s mission is in line with the mission and objectives of the College of Business Administration. [+]
The marketing concentration provides students with an analytical and comprehensive understanding of marketing. Students will be able to generate, analyze, interpret, and present marketing information that firms and other organizations need to satisfy and keep customers. [+]