Bachelor of Science Program in Marketing Studies in Malaysia

View all BScs in Marketing Studies in Malaysia 2018

Marketing Studies

A BSc (Bachelor of Science) is an undergraduate degree that prepares students for a career in their field of study. While the degree is often related to courses in the realm of science, students in non-science fields can also earn a BSc.

Study in marketing and communication opens up opportunities across all industries, as all organizations need to communicate with their workers and clients. Job seekers trained in marketing and communication can find job openings at marketing firms as well as large corporations.

 

 

Malaysia is a federal constitutional monarchy in Southeast Asia. It consists of thirteen states and three federal territories and has a total landmass of 329,847 square kilometres separated by the South China Sea into two similarly sized regions, Peninsular Malaysia and Malaysian Borneo.

Top Bachelors of Science in Marketing Studies in Malaysia 2018

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Bachelor of Science in Marketing, Upper Iowa University, 4+0 American Degree Program

HELP University
Campus Full time 4 years August 2018 Malaysia Kuala Lumpur

Marketing is the process of focusing on consumer satisfaction through the planning and execution of marketing mix [+]

Marketing is the process of focusing on consumer satisfaction through the planning and execution of marketing mix. Learn how to analyze market trends, define target markets and create marketing strategies in a variety of marketing fields. The core modules will establish students’ understanding of marketing, including theory and practice, and also develop other key abilities required by business organizations.

Entry requirements

5 SPM credits including English and in SPM, O-Levels, ICGSE, UEC or equivalent (for BS in Psychology, a Pass in Science and Math is necessary) Credit transfer for holders of UEC, A-Levels, STPM or Diploma Credit transfer for holders of the International Baccalaureate and American Degree Transfer Program transcripts, Southern Australia Matriculation, Canadian Pre-University HELP’s Foundation in Arts or Foundation in Science 12 years of schooling with an accredited certificate from the home country 12 years of homeschooling and certificate from homeschooling center ... [-]

BSc (Hons) Marketing

Sunway University
Campus Full time 3 years January 2019 Malaysia Shah Alam

This specialized degree is a dynamic program encompassing the multifaceted components of marketing knowledge. Central to the program design is a focus on understanding consumer behavior as a driver of product design, distribution, communication, and pricing strategy. Through the study of specialized marketing fields such as branding, services, relationship and digital marketing, students will learn how to create value for both the firm and their customers. [+]

This specialized degree is a dynamic program encompassing the multifaceted components of marketing knowledge. Central to the program design is a focus on understanding consumer behavior as a driver of product design, distribution, communication, and pricing strategy. Through the study of specialized marketing fields such as branding, services, relationship and digital marketing, students will learn how to create value for both the firm and their customers.

Our unique course delivery techniques combine active classroom learning with Marketing Manager talks, a simulated business challenge, and industry field trips. These will equip you with industry insights, critical and analytical skills, and the decision-making capabilities to solve real-world marketing issues.... [-]


BSc (Hons) in Business & Marketing

AIMST University
Campus Full time 7 semesters March 2019 Malaysia Kuala Lumpur Alor Setar + 1 more

This Degree focuses on the marketing functions of an organization. Students are trained to become marketing professionals through case analysis, brainstorming sessions, practical projects and industrial training. [+]

BSc (Hons) in Business & Marketing

For many years marketing was interpreted as the means to sell what an organization produced. As competition has increased, companies have begun to recognize the importance of satisfying customers’ need.

This Degree focuses on the marketing functions of an organization. Students are trained to become marketing professionals through case analysis, brainstorming sessions, practical projects and industrial training.

Programme Outline

YEAR 1

BMBM 31101 - Introduction to Business Economics BMBM 31105 - Principles of Management BMFM 31104 - Elements of Accounting BMBM 31106 - Foundation Of Marketing BMBM 31102 - Essentials of Business Communications BMBM 31115 - Principles of Finance BMBM 31107 - Organizational Behaviour BMBM 31103 - Business Statistics UNIV 31002 - English For Specific Academic Purposes MPW 2133 - Malaysian Studies MPW 2113 - *Bahasa Malaysia A; OR MPW 2123 - Bahasa Malaysia B OR ... [-]