A BSc (Bachelor of Science) is an undergraduate degree that prepares students for a career in their field of study. While the degree is often related to courses in the realm of science, students in non-science fields can also earn a BSc.
Study in marketing and communication opens up opportunities across all industries, as all organizations need to communicate with their workers and clients. Job seekers trained in marketing and communication can find job openings at marketing firms as well as large corporations.
Malaysia is a federal constitutional monarchy in Southeast Asia. It consists of thirteen states and three federal territories and has a total landmass of 329,847 square kilometres separated by the South China Sea into two similarly sized regions, Peninsular Malaysia and Malaysian Borneo.
Top Bachelors of Science in Marketing Studies in Malaysia 2018
This Degree focuses on the marketing functions of an organization. Students are trained to become marketing professionals through case analysis, brainstorming sessions, practical projects and industrial training. [+]
For many years marketing was interpreted as the means to sell what an organization produced. As competition has increased, companies have begun to recognize the importance of satisfying customers’ need.
This Degree focuses on the marketing functions of an organization. Students are trained to become marketing professionals through case analysis, brainstorming sessions, practical projects and industrial training.Programme Outline
YEAR 1BMBM 31101 - Introduction to Business Economics BMBM 31105 - Principles of Management BMFM 31104 - Elements of Accounting BMBM 31106 - Foundation Of Marketing BMBM 31102 - Essentials of Business Communications BMBM 31115 - Principles of Finance BMBM 31107 - Organizational Behaviour BMBM 31103 - Business Statistics UNIV 31002 - English For Specific Academic Purposes MPW 2133 - Malaysian Studies MPW 2113 - *Bahasa Malaysia A; OR MPW 2123 - Bahasa Malaysia B OR ... [-]
Marketing is the process of focusing on consumer satisfaction through the planning and execution of marketing mix [+]
Marketing is the process of focusing on consumer satisfaction through the planning and execution of marketing mix. Learn how to analyze market trends, define target markets and create marketing strategies in a variety of marketing fields. The core modules will establish students’ understanding of marketing, including theory and practice, and also develop other key abilities required by business organizations.
Entry requirements5 SPM credits including English and in SPM, O-Levels, ICGSE, UEC or equivalent (for BS in Psychology, a Pass in Science and Math is necessary) Credit transfer for holders of UEC, A-Levels, STPM or Diploma Credit transfer for holders of the International Baccalaureate and American Degree Transfer Program transcripts, Southern Australia Matriculation, Canadian Pre-University HELP’s Foundation in Arts or Foundation in Science 12 years of schooling with accredited certificate from home country 12 years of home schooling and certificate from home schooling center ... [-]