Madrid City is the capital of Spain. It is a metropolitan area with over 3 million residents. It has an arena called Las Ventas that hosts the annual bullfighting event. The city has many public and private universities.

International marketing involves using marketing techniques and principles on a worldwide scale. Students in this field often have the opportunity to study topics such as international promotion, strategies, global finance, government regulation, targeting and resource allocation.

Spain, officially the Kingdom of Spain, is a sovereign state and a member state of the European Union. It is located on the Iberian Peninsula in southwestern Europe. Spanish universities regulate access to their degrees, and they fix the academic fees. They can also offer unofficial postgraduate degrees. Madrid has the largest number of bars per capita of any European city and a very active nightlife.

Academic institutions around the world offer a BSc or Bachelor of Science. This popular undergraduate degree is helpful in preparing students for the workplace or for advanced degree programs. The average BSc takes three to five years to complete.