How can we predict trends in the way people spend their free time? How can traditional leisure companies use social media more effectively to connect to their customers? And what new business models and strategies are needed in an increasingly complex and dynamic leisure sector? After your graduation you will be able to answer all these questions, and more.
The academic Bachelor of Science Leisure Studies is 'knowledge-oriented'. During your studies you develop a number of academic and management competencies by analysing academic knowledge. To do this, you will often work independently and sometimes in small groups on cases and assignments. In the field of leisure, the various lines of approach offered by, for example, psychology, sociology and anthropology, only offer partial explanations of what people want – and are able to do – in their leisure time. This means that if you want to understand leisure, you will need to adapt to new and unexpected situations, by using old ideas, theories and methods in new ways, or by developing fresh new ideas – which can then be assessed and researched. This is how we push the boundaries and make crucial new contributions to existing knowledge in the industry.
The programme is completely taught in English and takes three years. The first year consists of four terms, the second and third years contain two semesters each. Breda University of Applied Sciences also offers two professional bachelor programmes in the field of leisure: Leisure & Events Management, which is also taught in English, and Leisure & Events Management (NL), which is taught in Dutch.
The academic Bachelor of Science Leisure Studies is a separate programme within Breda University of Applied Sciences with its own management. The core team not only teaches on the programme but also conducts substantial research which is financed by third parties. Most of the lecturers hold or are working on, a PhD.To be more effective, efficient, creative and decisive, Breda University of Applied Sciences, Tilburg University and several institutes have decided to combine forces on leisure research into a communal Centre for Knowledge called CELTH (Centre of Expertise leisure, tourism & hospitality).
In the first year, you will get a solid introduction to different branches of business and social science, as well as research methods, underscoring the varied nature of the leisure field. In semester 1, the courses will focus on the consumer perspective, whereas in semester 2, the business side is more prominent. You will learn to apply your knowledge in several practical cases.
In the second year, you will strengthen your knowledge on what kinds of activities people choose in their leisure time, and how companies can organise those activities and profit from them. In addition to theoretical lectures, practical seminars, debates and case studies, you will work on several projects for commissioners from the leisure field. In these projects, you will apply the research techniques and theoretical insight learnt in the various courses.
In the 5th semester, you will choose a minor at another university in the Netherlands or abroad. In the 6th and final semester, you will apply everything you have learned by:
considering leisure activities across different cultures; studying fundamental philosophical questions about the relevance of leisure and the ethical questions it raises;
investigating the contribution leisure can make to the development of urban space and city culture.
In the last semester, you write a thesis, in which you will investigate a complex leisure issue. Topics for the bachelor's theses can be connected to current research being conducted by members of staff.
For this programme, the admission requirements are:
You can be admitted to the programme with:
An International Baccalaureate (IB) diploma
A European Baccalaureate (EB) diploma
Another secondary or high school diploma that equals the Dutch vwo diploma (such as Abitur in Germany)
Hbo diploma or propaedeutic certificate
Test of English as a foreign language
You will also be required to demonstrate sufficient results of one of these tests:
CAE (Cambridge Advanced Certificate) or CPE (Certificate of Proficiency in English)
IELTS test (minimum overall band score of 6.0, and minimum subscore of 6.0 for speaking)
TOEFL test (minimum score of 80 internet-based, and minimum subscore of 20 for speaking)
Exemptions from taking the English test
You do not need to submit English language test results to be allowed to attend an English-language programme if:
you are a Dutch havo or vwo graduate
the language of instruction of the secondary school or university you attended or are attending is English in a native English-speaking country (i.e. one of the following countries: Australia, Canada (Quebec excluded), Ireland, New Zealand, the United Kingdom or the United States of America)
you have obtained a diploma that is included in the list of diplomas compiled by Nuffic and one of your exam subjects was English.
After your bachelor
After your graduation in Bachelor of Science Leisure Studies you can decide whether to find a job or carry on studying - at Master's level.