BSc in Business Administration


Program Description

Business Administration

Want to compete strategically and successfully in the fast-paced, global business environment? Our Business Administration program will prepare you to become a responsible, productive, and innovative business leader. You will have opportunities to explore your areas of interest within the business and define your personal competitive advantages while building a strong, broad-based knowledge of what it takes to be successful in the business world.

With concentrations in Accounting, Finance, and Marketing, you will have the opportunity to dig deep into your personal areas of interest. Our graduates have gone on to become accountants with major accounting firms, analysts and loan officers at both large and community banks, insurance sales representatives, managers, regional sales representatives for various exciting industries and small business owners.


  • 95% employment or graduate school rate for graduates within six months
  • Internships with, NYSE, Unilever, Bookwalter Binge and more

What You'll Study

To ensure that our students have a broad-based business background to understand business as a whole, we offer courses at various levels in Accounting, Economics, Finance, International Business, Law, Management, Marketing, Operations, Organizational Behavior, and Strategy (just to name a few).

As our students define their personal competitive advantages, we offer three concentrations to allow students to specialize in a field of interest.

Accounting Concentration

  • Financial Accounting at the intermediate levels
  • Managerial Accounting – methods of allocating and assigning costs for making business decisions
  • Taxation from both the personal and corporate perspective
  • Auditing Accounting Software including how small business use QuickBooks

Finance Concentration

  • Corporate Finance – how businesses maximize returns for shareholders
  • Banking – how banks of all sizes generate value for stockholders
  • Financial Decision Making – how to use Excel programming to aid in making financial decisions
  • Investments – exploring numerous investment options and strategies
  • International Finance – investigating how currency exchange rates impact financial decisions

Marketing Concentration

  • Marketing Research – how to gather data and turn it into decision-making information
  • Social Media Marketing – how to best use the new world of social media as a marketing platform
  • Sales – the art of closing the deal and managing your sales force
  • Small Business Marketing – learn the tools and methods that best fit the marketing needs and budgets of small businesses
  • Consumer Behavior – understand the tendencies of your customers
  • Integrated Marketing Communications – how to put it all together and present a consistent message for your company, products, and services

Beyond the Classroom

Business Leadership Developers (BLD): As the Business Leadership Developers, our vision is to connect the students, faculty, and alumni within the Lees-McRae College School of Business with the outside community, make recognition for the school of Business, and help each other strive for success by providing leadership to our peers and new opportunities around Lees-McRae College.

Sigma Beta Delta International Honor Society: This national honor society for students of business, management, or administration who are pursuing baccalaureate or master’s degrees was founded in 1994 under the auspices of Beta Gamma Sigma. The Lees-McRae chapter was established in 1997. Membership is an honor and is limited to outstanding students who give promise of success in the field of business and rank in the upper 20 percent of their class.

After Graduation

Common Career Areas

  • Account Manager
  • Cost Accountant
  • Marketing Manager
  • Customer Service Manager
  • Lawyer
  • Business Owner
  • Event Manager
  • Financial Planner

Alumni Success

  • Employment
  • InMar
  • Grant Thorton
  • Atlanta Braves
  • Angel's Share Wine
  • American College of Cardiology
  • La-Z-Boy
  • Security Central
  • Cisco
  • Volunteer Sports Information Coordinator at 2016 Rio Olympics

Graduate School

  • UT Austin
  • Appalachian State University
  • University of North Carolina
  • Ithaca
  • Gardner-Webb
  • UC San Diego
  • Seton Hall
Last updated Feb 2018

About the School

We have one mission. Lees-McRae educates and inspires students to approach life and work from a creative, collaborative, and critical perspective in preparation for diverse careers and environments.

We have one mission. Lees-McRae educates and inspires students to approach life and work from a creative, collaborative, and critical perspective in preparation for diverse careers and environments. Read less