"I have had an amazing experience at the university so far. On the first day of school I actually met my best friend who is Chinese by the way. The first week I made friends from all over the world and I loved every single moment of it. I am proud to say that I have had the full collage experience from parties to long night study sessions, from hiking through the hills of the town to participating in study groups and stressing for exams."
Darko Denkovski (Macedonia, Faculty of Business and Economics)
As it is widely known, in the past decades, tourism became one of the largest and fastest-growing economic sectors in the world. As the UNWTO (World Tourism Organization) highlights in the latest reports, this branch of industry turned into a key driver of socio-economic progress through the creation of jobs and enterprises, export revenues, and infrastructure development in both developed and developing countries. Newer and newer areas and markets appear both concerning inbound and outbound tourism and competition and diversification also became key issues in the global tourism processes.
Since tourism is one of the greatest players of international commerce, represents 7% of the world’s exports in goods and services or contributes 10% to the global GDP or to global employment, it is definitely worth study and later on being occupied in this dynamically growing branch wherever you come from or wherever you would like to work later. If you see the business opportunities this industry offers you are the one we need.
When you finish your studies you will be an Economist in Tourism and Catering.
With the acquired economic, business, social sciences, applied methodology and tourism and catering specialised knowledge you will be able to manage the tasks and challenges and the related workflows in a wide range of activities related to tourism and catering. You will be able to reveal and analyse the factors influencing tourism demand, create an attractive and experience based supply and organise and fulfil the related services activities.
At the end of our programme, you will have the knowledge and skills of:
You will understand the basic processes of the system of tourism and you will be able to be part of its professional operation;
You will have knowledge of the peculiar characteristics of tourism and catering businesses and their management;
You will have practical and theoretical knowledge on the development of the different tourism products and the development and management of destinations
A key aim of our programmes is to combine academic knowledge with transferable skills in order to enhance employability. Tourism and Catering graduates are highly valued by employers across the world. You will have a choice of careers open to you, including
tourism (destination, product) manager (both in private and public spheres – companies, local governments, state governing bodies)
tourism planner, researcher, regional development expert
hotel or restaurant manager
travel agent, travel organiser
conference and event organiser
tourism sales manager
tourism marketing manager
Examples of Subjects During the Studies
Introduction to Social Sciences
System of Tourism
Foundations of Digital Marketing
Probability and Statistics
Introduction to Accounting
Fast and Slow Tourism Products
Banking and Finance
Case Studies in Tourism Marketing
Tour Operation and Event
Hospitality and Cultural Behavior
Lodging and Hotel Management