An MBA in Marketing is an advanced course of study that is typically taken to propel careers in the field of Marketing and Advertising. Depending on the curriculum of the educational institution, students can be offered such courses as market research, corporate and retail communications, and social media marketing strategies.

A BBA, or Bachelor of Business Administration, is an academic designation bestowed upon students who successfully complete about four years of full-time coursework in a business and commerce-related program. BBAs are known to enhance career opportunities.