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Compare 32 Undergraduate Studies in Marketing Studies

A BBA stands for Bachelor of Business Administration. It is an undergraduate degree that is awarded to students who pursue ecommerce related subjects. Most schools offer four-year programs to receive this degree.

What is a BBA in Marketing?  During this education program, students study business related courses with an emphasis on marketing. The coursework helps students learn about selling products, promoting services and products, advertising, consumer behavior, sales analysis, supply chain management, retail analysis, and more. Students also learn how to communicate effectively with other professionals. This will be critical to success after graduating.

A BBA is very beneficial to anyone interested in excelling in the workplace. Companies around the world rely on people that have the ability to market products. Those with marketing backgrounds often help companies strategically. They also have more job options after graduation.

The cost of obtaining a Bachelor of Business Administration varies depending of the school. It is recommended to research the cost of the program with each school. This allows prospective students to get a better idea of the exact costs and fees related to their education.

After graduating with a BBA in Marketing, there are a variety of different job options. Many people that are interested in marketing are also entrepreneurs. They go on to start their own companies using the skills they have learned. There are also opportunities to work in the marketing departments at companies across the globe. Companies have different roles that these graduates can fill depending on their passions and strengths.

If you are interested in pursing a Bachelor of Business Administration, it is best to search for a marketing program online. There are multiple universities that offer this type of program. Some allow you to go to school year around. Others allow you to study online. You can apply for the programs that best meet your needs. Search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.

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32 Results in Marketing Studies

Geneva Business School Barcelona Campus

The Bachelor of Business Administration (BBA) with a Major in Digital Marketing will provide you with profound knowledge of new and diverse strategies, progressive market ... [+]

This program provides students with knowledge of new marketing strategies, emerging technologies, progressive marketing tools, the latest trends and effective communication skills necessary to market businesses through digital media networks. It enables students to develop, implement and measure the impact of digital strategies, integrated with business management concepts.

Over the course of this program students will: Acquire knowledge of new technologies. Gain expertise in the development of marketing strategies. Become effective in leveraging social media networks for business growth. Facts

Duration: 3 years

Credits: 180 ECTS

Language: English

... [-]
Spain Barcelona
February 2020
Full-time
3 years
Campus
Geneva Business School (GBS)

This program provides students with knowledge of new marketing strategies, emerging technologies, progressive marketing tools, the latest trends and effective communicati ... [+]

This program provides students with knowledge of new marketing strategies, emerging technologies, progressive marketing tools, the latest trends and effective communication skills necessary to market businesses through digital media networks. A comprehensive view on e-commerce, social media, digital analytics, applied Digital Marketing Strategies and a variety of new tools for digital marketing. It enables students to develop, implement and measure the impact of digital strategies, integrated with business management concepts.

Over the course of this program students will: Acquire knowledge of new technologies. Gain expertise in the development of marketing strategies. Become effective in leveraging social media networks for business growth. Program ... [-]
Switzerland Geneva Spain Barcelona Madrid  + 1 More
February 2020
Full-time
3 years
Campus
Ohio Wesleyan University

Preparing for the future of business — that’s the focus of OWU’s Business Administration major. You learn to plan, organize, direct, and control the functions and process ... [+]

Bachelor of Business Administration

Preparing for the future of business — that’s the focus of OWU’s Business Administration major. You learn to plan, organize, direct, and control the functions and processes of business in a dynamic and global economy. The program is rare in a national liberal arts setting, giving you a high-quality business education along with a liberal arts foundation, preparing you for meaningful work and life.

Business education at OWU is significantly different than at a big university. You learn to think differently, so you can stand out from the crowd. You'll benefit from rigorous business classes, real-world experience, and close ties with your professors. You’ll graduate with the solid business knowledge and a liberal arts education that helps you develop the skills that employers crave: critical thinking, decision making, communication, creativity, teamwork, and global perspective. These are also vital skills for budding entrepreneurs.... [-]

USA Delaware
September 2019
Full-time
Campus
IFM University - Institute of Finance and Management, Geneva Switzerland

Designed by professionals, our industry-relevant curriculum gives you an in-depth understanding of marketing and of the functions of modern communication. Our bachelor of ... [+]

This Bachelor program is ideal if you wish to thrive in a creative environment and like to manage projects

This innovative curriculum presents a modern vision of businesses, marketing and an in-depth understanding of digital marketing,This dynamic program gives a solid foundation in all aspects of business. Thanks to the management courses, you will gain a better understanding of company structures and environments. You will also gain excellent knowledge and strong skills in digital marketing, communication, public relations, sales, media, advertising and negotiation, to meet the challenges of this rapidly evolving sector. You will understand the impact of technology on businesses. This Bachelor program prepares you for brilliant careers as a marketing director, community manager, digital marketing manager, brand manager or consultant.Employability: Our bachelor combines academic excellence, practical skills, technology and employability. Our innovative approach to studies includes industry examples, discussions, case studies, projects, group work and our digital platform. ... [-]

Switzerland Geneva
October 2019
Full-time
3 years
Campus
Stamford International University

Become a highly successful marketer in any business! By studying Marketing Management at Stamford you will master integrated marketing communication planning, marketing s ... [+]

Become a highly successful marketer in any business! By studying Marketing Management at Stamford you will master integrated marketing communication planning, marketing strategies, and data interpretation. You will graduate job-ready in the in-demand field of marketing.

Dual Degree Option BBA – Marketing
 BBA – Marketing

Stamford has a collaboration with the Lubin School of Business at Pace University, New York. Students choosing the international pathway option study at Stamford for their first two years and complete the rest of the program at the Lubin School of Business at Pace University. On graduation, students receive two degrees. At the Lubin School of Business at Pace University, students can opt to study a BBA with a concentration in either Advertising and Integrated Marketing Communication or Global Marketing Management.... [-]

Thailand Bangkok
November 2019
Full-time
42 months
Campus
Felician University

The School of Business is pleased to offer several five-year combined business programs that allow you to earn both your undergraduate degree and MBA in only five years – ... [+]

The School of Business is pleased to offer several five-year combined business programs that allow you to earn both your undergraduate degree and MBA in only five years – get a jumpstart on your professional career by developing advanced management skills.

Programs BS Accounting/MBA* BS Business Administration/MBA* BS Management/MBA* BS Marketing/MBA* BS Healthcare Administration/MBA

*IACBE accredited

Points of Interest

Acceptance into this selective program is automatic for students who demonstrate academic excellence by:

maintaining a 3.0 GPA during their first three years at Felician University or Sigma Beta Delta Honor Society induction or scoring in the top 10% of their class in the ETS Major Field Test in business. ... [-]
USA Rutherford
September 2019
Full-time
5 years
Campus
Canadian University Dubai

The BBA in Marketing prepares students to succeed in the ever changing global business environment. It provides students with an understanding of all aspects of the mark ... [+]

Marketing is part and parcel of every successful business operations. One of the premier marketing activities is to understand customers' value expectations and develop a marketing plan that will meet and exceed those expectations at the right time, at the right place and at the right price. Indeed, in today’s ultra-competitive global business environment, strategic positioning of products/services and brands are considered critical success factors for virtually all organizations. Proactive organizations require marketing strategies necessary to meet consumer demands, gain a sustainable competitive advantage, and enhance financial performance. The BBA in Marketing prepares students to succeed in the ever-changing global business environment. It provides students with an understanding of all aspects of the marketing function within the organization. Students will be exposed to current theories and practices in consumer behavior, marketing research, sales, retailing, advertising, & promotion, branding and e-Marketing.... [-]

United Arab Emirates Dubai
September 2019
Full-time
4 years
Campus
Fontys University of Applied Sciences

Our BBA Marketing Management - Digital Business Concepts (DBC) distinguishes itself from other Marketing Management programmes on several points. ... [+]

Programme

Our BBA Marketing Management - Digital Business Concepts (DBC) distinguishes itself from other Marketing Management programmes on several points:

Our students are well prepared to deal with digital innovations both practically and on a consultative level. Our graduates are able to advise start-ups and large corporations on their online strategies. As a DBC student, you can expect to develop expertise in a broad range of disciplines. Our courses cover diverse topics such as creativity, entrepreneurship and design, and include some technical subjects such as web-development, data analysis, and economics. Once the basics of these fields have been mastered, students are able to specialise in a chosen subject in which they wish to excel. Each study period is focussed on a particular theme in which students work on projects for real clients and companies. These themes include disciplines such as Market Research, Creativity and Entrepreneurship, for example. DBC students can expect to work on a range of inspirational projects. These practical assignments provide students with the tools, insights and hands-on experience to manage a range of professional processes. Each project group is assigned a personal coach to both monitor the students’ development and to encourage critical reflection on the learning process. The study week is divided into four themes; Personality, Digital, Project and Commercial Economics. On each study day, thematic courses are provided around each of the four themes. Students are provided with current knowledge that is state of the art. In an industry that is prone to rapid technological... [-]
Netherlands Tilburg
September 2019
Full-time
48 months
Campus
Clayton State University

Advertising, retail, product development, consumer behavior, strategic communication – it’s all part of majoring in Marketing. Studying under industry experts, you will g ... [+]

Bachelor of Business Administration in Marketing

Advertising, retail, product development, consumer behavior, strategic communication – it’s all part of majoring in Marketing.

Studying under industry experts, you will gain the theoretical knowledge and practical experience required to advance as a marketing professional. Upon graduation, you will be equipped with a strong knowledge base, hands-on experience, and the mindset required for success in the dynamic field of marketing.

Degree Requirements

The full Marketing program consists of 120 credit hours. In addition to general education courses (30 credit hours), the following courses comprise the core curriculum (90 credit hours):... [-]

USA Morrow
September 2019
Full-time
Campus
Online
NHL Stenden University of Applied Sciences

Do you want to know what makes people tick? Marketing Management is for enterprising people who have a good head for business, who are analytical when necessary and creat ... [+]

This 4-year bachelor programme is all about the intricacies of consumer behaviour and using new, digital trends to your benefit. A marketing manager knows how to work in campaigns and project teams. After graduating, you will be a highly skilled marketing professional, ready to use the latest marketing trends to your advantage.

During your studies, you will learn all things marketing. Using both online and offline channels of communication, you will learn how to introduce new products and services to the market and how to strengthen the market position of existing ones.

A bachelor’s in Marketing Management will allow you to become a marketing consultant, advisor, or strategist. This enables you to work at a variety of companies, including non-profits. But, if you are the independent type, you could also establish your own business as an independent consultant.... [-]

Netherlands Emmen
Request Info
Full-time
4 years
Campus
LIM College

What makes consumers tick? Piques their interest? Turns them from window shoppers into purchasers? The right marketing. This major will give you the knowledge you need to ... [+]

What makes consumers tick? Piques their interest? Turns them from window shoppers into purchasers? The right marketing. This major will give you the knowledge you need to build brands and drive profits.

Some of the Courses You Can Take Consumer Behavior Global Markets Power of the Brand Public Relations Applied Marketing Research Internet Marketing Some of the Careers You Could Pursue Branding Digital Marketing Social Media Market research Sales Management Public Relations [-]
USA New York
September 2019
Full-time
Campus
St. Francis Xavier University Gerald Schwartz School of Business

Customers do not buy products. They buy solutions. They buy benefits. Marketers help their organizations understand customer perceptions of value and how to create, commu ... [+]

BBA in Marketing

Customers do not buy products. They buy solutions. They buy benefits. Marketers help their organizations understand customer perceptions of value and how to create, communicate and deliver that value better than the competition. Marketers do this in ways that contribute to society in general, not just to the bottom line.

Students choosing a marketing concentration at StFX have the opportunity to study foundational marketing courses including Consumer Behaviour, Marketing Management, Professional Sales and Marketing Research. They can also explore specific areas such as digital marketing. These courses develop students’ knowledge and skills so they are ready for an exciting but complex world.... [-]

Canada Antigonish
September 2019
Full-time
4 years
Campus
IUMW - International University of Malaya-Wales

The modules aim to produce graduates that are ready to become a successful business entrepreneur. Students will develop the awareness on the sustainability issues pertine ... [+]

At IUMW, our main business is providing you with quality and globally relevant education in Marketing. We believe in entrepreneurship, innovation, and sustainability. Our Bachelor of Business Administration (Hons) in Marketing programme prepares you with an in-depth understanding of contemporary marketing techniques on top of fundamental marketing principles.

Our programme also focuses on understanding the nature of the business and its role in the modern business society. Marketing is vital to the success of product and services. The programme will also inspire graduates to be innovative and proficient in a foreign language. At the end of the programme, students will acquire an understanding of marketing's business, social and economic roles.... [-]

Malaysia Kuala Lumpur
September 2019
Full-time
3 years
Campus
GBSB Global Business School

Being one of the most innovative business schools in Europe, G.B.S.B. Global Business School offers a unique program for Bachelor of Business Administration (BBA) in Barc ... [+]

Why BBA in PR & Communication in Barcelona Study Business Administration at a Business School Where “Digital” is at Its Core. G.B.S.B. Global is the only higher education institution in Spain accredited by Microsoft as a leader in digital education. Set yourself apart from the competition. Earn Accreditation in addition to your master degree through the A.C.C.A., the renowned international Association of Chartered Certified Accountants Obtain a differential qualification with Microsoft Imagine Academy – G.B.S.B. Global prepares students to meet market demand in digital technologies Learn from not only your professor but from the diverse student body from over 70+ countries. Learn about the world and your place in it. Be a part of the technical revolution. Embracing the hi-tech world of today and using these tools to place you at the forefront of innovation in business. Learn differently. Think differently. Earn your BBA at G.B.S.B. Global Business School in Barcelona, a business school reshaping the way business is taught. 5 Advantages of BBA in PR & Communication in Barcelona Modern Technologies – Equip yourself with the latest tools in technology and be a frontrunner in innovation. Creativity – Let go of convention, find new solutions to various problems, and develop innovative ideas independently or in a team. Change Management – Embrace and encourage change. Managing Diversity & Globalization – Develop your cultural aptitude and emotional intelligence to effectively negotiate and collaborate across borders. Entrepreneurship – Learn to lead, search for new opportunities, and implement and commercialize new ideas. Program... [-]
Spain Barcelona
Open Enrollment
Full-time
3 - 4 years
Campus
GBSB Global Business School - Online programs

The Online BBA in Marketing is designed to provide GBSB Global students a comprehensive education, focused on advanced marketing skills and practices used today. The cou ... [+]

Why Earn an Online BBA? Build A Career That Will Be in Demand for The Long Term Gain A Global Perspective on The Business World and Develop Your Professional Flexibility Follow Your Aspirations and Embrace New Educational Opportunities – One Step Away from an MBA Acquire a Combination of Hard & Soft Skills and Become Highly Competitive Prepare to Face the Challenges of the 21st Century Increase Your Innovative Potential Take Advantage of the flexibility of online education Program Description

The Online BBA Marketing is a multicultural program for those international students who are looking to develop a solid understanding of the numerous core business concepts from a global perspective. Students seek to acquire an in-depth knowledge of global markets and industries, as well as understand the business cultures in Europe, Asia, Latin America, and other regions around the world. The Online BBA in Marketing prepares students to face the challenges presented by the globalized economy and provides the knowledge and skills required to work across borders. Online BBA students develop a greater cultural intelligence and awareness, which enables them to work effectively with people who have vastly different values and behaviors. The Online BBA in Marketing teaches students practical marketing competencies, in addition to how to apply what they learn in the classroom to real-life marketing operations. The Online BBA in Marketing is designed to provide GBSB Global students a comprehensive education, focused on advanced marketing skills and practices used today. The courses cover current marketing issues, including digital... [-]

Spain Spain Online Madrid
Open Enrollment
Full-time
Part-time
3 years
Online