Compare 30 Undergraduate Studies in Marketing Studies

As CEFAM’s academic system is based on the American model, it is possible to enter the program:

At the end of the program, students obtain dual French and American degrees.

The first 3 years of the program take place at CEFAM. These years allow students to:

Online Marketing Degree

Students interested in careers in marketing or marketing management will find the online marketing degree will provide them with the foundation for success. McKendree's online marketing program is focused on customer satisfaction. This online degree program places emphasis on written and oral communication as well as critical thinking skills that accommodate the schedule of busy adults.

Why an Online Marketing Degree?

The American Marketing Association defines marketing as "the process of planning and executing the conception, pricing, promotion, and distribution of goods, services, and ideas to create exchanges that satisfy individual and organizational objectives." The McKendree University online marketing program is based on a customer satisfaction model known as the marketing concept that is consistent with this definition.... [-]

The School of Business Administration (SBA) includes programs in accounting, business administration, finance, management, entrepreneurship, marketing, and sports management, including the online MBA. At MSU, you’ll have the opportunity to study and conduct research with top-notch faculty members who have a wealth of professional and academic experience. You’ll gain not only the knowledge but also the practical skills to enter a wide range of careers.

You are more than a number at MSU. The SBA has an average class size of 18 students. This ensures you will receive personal, one-on-one attention from faculty members who know you by name. In addition, you'll have access to the Student Services Center for help with selecting the right courses to take, finding internship and research fellowship opportunities, accessing learning resources and much more.... [-]

The Bachelor of Business Administration in Internet Marketing and Entrepreneurship (BBA IME) program is designed to provide students with knowledge and skills to apply business principles and management practices with specialization in internet marketing and entrepreneurship. The program covers current business practices in modern business organizations with knowledge of current practice.

Become a highly successful marketer in any business! By studying Marketing Management at Stamford you will master integrated marketing communication planning, marketing strategies, and data interpretation. You will graduate job-ready in the in-demand field of marketing.

Stamford has a collaboration with the Lubin School of Business at Pace University, New York. Students choosing the international pathway option study at Stamford for their first two years and complete the rest of the program at the Lubin School of Business at Pace University. On graduation, students receive two degrees. At the Lubin School of Business at Pace University, students can opt to study a BBA with a concentration in either Advertising and Integrated Marketing Communication or Global Marketing Management.... [-]

Preparing for the future of business — that’s the focus of OWU’s Business Administration major. You learn to plan, organize, direct, and control the functions and processes of business in a dynamic and global economy. The program is rare in a national liberal arts setting, giving you a high-quality business education along with a liberal arts foundation, preparing you for meaningful work and life.

Business education at OWU is significantly different than at a big university. You learn to think differently, so you can stand out from the crowd. You'll benefit from rigorous business classes, real-world experience, and close ties with your professors. You’ll graduate with the solid business knowledge and a liberal arts education that helps you develop the skills that employers crave: critical thinking, decision making, communication, creativity, teamwork, and global perspective. These are also vital skills for budding entrepreneurs.... [-]

Marketing concentration students study the process by which organizations satisfy consumer wants and needs in a contemporary society. Primary marketing activities such as product planning, distribution, pricing, and promotion are analyzed based on market research and consumer behavior.

The marketing concentration gains written and verbal communication skills through class discussion, presentations, case analysis and research projects that develop critical thinking skills. Internships are offered year-round in a variety of business settings; practical experience opportunities are highly recommended. A dedicated core of faculty support students through their applied, on-going research efforts that provides up-to-date course coverage.... [-]

The following is a suggested four-year plan of study for freshmen entering LMU during the 2018 academic year. Transfer students should contact the department chair to determine how their credits will apply. This plan is to be used in conjunction with the university catalog and advise of the faculty advisor. Courses on the plan may be taken during semesters other than those listed, based on availability and course placement. This plan meets LMU’s Lincoln Liberal Arts Common Core requirements, major requirements, and 300/400 level course requirements. Note: In order to graduate in four years (eight regular semesters) the student must average passing 16/17 hours per semester.

Marketing is part and parcel of every successful business operations. One of the premier marketing activities is to understand customers' value expectations and develop a marketing plan that will meet and exceed those expectations at the right time, at the right place and at the right price. Indeed, in today’s ultra-competitive global business environment, strategic positioning of products/services and brands are considered critical success factors for virtually all organizations. Proactive organizations require marketing strategies necessary to meet consumer demands, gain a sustainable competitive advantage, and enhance financial performance. The BBA in Marketing prepares students to succeed in the ever-changing global business environment. It provides students with an understanding of all aspects of the marketing function within the organization. Students will be exposed to current theories and practices in consumer behavior, marketing research, sales, retailing, advertising, & promotion, branding and e-Marketing.... [-]

Our BBA Marketing Management - Digital Business Concepts (DBC) distinguishes itself from other Marketing Management programmes on several points:

Do you find it interesting what makes people buy certain products and are you curious about the latest digital trends in marketing? If so, the Marketing course at NHL Stenden is perfect for you.

The English-taught Bachelor programme in Marketing Management provides you with the essential knowledge in marketing combined with the latest trends and updates in the industry. This way you will be well-prepared for a successful career in the marketing world! In the first year, you will cover the basics of on- and offline marketing, sales, and communication. You will be assigned several projects which you have to carry out in groups and you gain first-hand knowledge of web design and graphic design. In the second year, you will dive into marketing research, strategic marketing, and account management. In the third year, you will participate in a 6 months internship and choose your specialisations. The fourth year consists of a semester in Marketing Management and your final thesis.... [-]

The BBA program at StFX is built around applied learning strategies that will help you prepare to break into a career in accounting, enterprise development, finance, information systems, management and leadership studies and marketing. Your studies will take place within StFX's Gerald Schwartz School of Business, one of the most prestigious undergraduate business schools in Canada.

You will leave with the knowledge, skills, and attitudes needed to become effective managers. This program puts students on the fast track to becoming leaders in a wide range of business disciplines.

Customers do not buy products. They buy solutions. They buy benefits. Marketer’s help their organizations understand customer perceptions of value and how to create, communicate and deliver that value better than the competition. Marketers do this in ways that contribute to society in general, not just to the bottom line. Students choosing a Marketing concentration have the opportunity to study foundational Marketing courses including Consumer Behaviour, Marketing Management, Professional Sales and Marketing Research and can also explore specific areas such as digital marketing. These courses develop students’ knowledge and skills so they are ready for an exciting but complex world. Students who study Marketing are well positioned for careers in entrepreneurship, brand management, professional sales, market research, retail management, merchandising or category management, advertising, digital marketing, public relations and not-for-profit marketing.... [-]

This training will enable them to conduct effective analyzes, syntheses and interventions within organizations. A first block of the bachelor's degree in administration, common to all, will make them able to perform well the management of people, marketing, operations as well as strategic, accounting and financial management. To entrench training in contemporary issues, several key themes will be addressed in the classroom, such as the phenomenon of globalization and competition in societies, technologies and organizations with the need for innovation in permanence, as well as the ethical, media and political challenges that no contemporary leader can escape. Beyond generic skills, students also have the opportunity to specialize in a field by choosing a concentration.... [-]

At IUMW, our main business is providing you with quality and globally relevant education in Marketing. We believe in entrepreneurship, innovation, and sustainability. Our Bachelor of Business Administration (Hons) in Marketing programme prepares you with an in-depth understanding of contemporary marketing techniques on top of fundamental marketing principles.

Our programme also focuses on understanding the nature of the business and its role in the modern business society. Marketing is vital to the success of product and services. The programme will also inspire graduates to be innovative and proficient in a foreign language. At the end of the programme, students will acquire an understanding of marketing's business, social and economic roles.... [-]