BBA Program in Marketing Communication in Cyprus

Search BBA Degrees in Marketing Communication in Cyprus 2018/2019

Marketing Communication

The BBA, which is an acronym for Bachelor of Business Administration, is an academic degree granted to those who effectively complete about three or four years of rigorous coursework in a business or commerce-related discipline.

Students pursuing an education in marketing communication learn about consumers and how to market to them effectively. Most programs will include communication execution across various vehicles such as mobile, digital, print, media and social marketing.

Cyprus is situated in the northeastern corner of the Mediterranean. It is the third largest island in the Mediterranean. Cyprus is known to be the birthplace of Aphrodite (Venus), the Greek goddess of love.

Top BBAs in Marketing Communication in Cyprus 2018/2019

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Bachelor of Business Administration in Marketing Communications and Social Media

European University Cyprus
Online Campus Full time Part time 4 years September 2018 Cyprus Nicosia + 2 more

The BBA in Marketing Communications and Social Media combines the theory and practice of Marketing with an understanding of the role of Communication in promoting business interests in a new-media environment. Students gain a foundation in the principles of consumer behavior, how markets for products and services are formed and change, and organizational responses to customer needs and preferences. The program aims to develop the rich mix of abilities required of effective Marketing executives, including analytical and data management skills, and advanced Communication skills of digital marketing strategy and the management of social media and online communities. [+]

The BBA in Marketing Communications and Social Media combines the theory and practice of Marketing with an understanding of the role of Communication in promoting business interests in a new-media environment. Students gain a foundation in the principles of consumer behavior, how markets for products and services are formed and change, and organizational responses to customer needs and preferences. The program aims to develop the rich mix of abilities required of effective Marketing executives, including analytical and data management skills, and advanced Communication skills of digital marketing strategy and the management of social media and online communities.

Objectives & Outcomes ... [-]

BBA in Business Administration: Marketing Communications

University of Nicosia
Campus Full time Part time 4 years September 2018 Cyprus Nicosia + 1 more

Gain expertise in Business Administration and in one of the following concentrations: Energy Oil and Gas Management; Entrepreneurship and Innovation; Finance and Economics; Human Resource Management; Information Systems and Social Media; Management; Marketing Communications; Public Administration; and Real Estate. [+]

Duration (years): 4 Qualification Awarded: Bachelor of Business Administration Level of Qualification: Bachelor Degree (1st Cycle) Language of Instruction: English (First and second year courses offered also in Greek) Mode of Study: Full-time or Part-time Minimum ECTS Credits: 240 Profile of the Programme

General

Gain expertise in Business Administration and in one of the following concentrations: Energy Oil and Gas Management; Entrepreneurship and Innovation; Finance and Economics; Human Resource Management; Information Systems and Social Media; Management; Marketing Communications; Public Administration; and Real Estate. Demonstrate knowledge of business processes and an ability to assess industry attractiveness, identify risks and opportunities of doing business in a global environment. Choose and apply appropriate quantitative or qualitative methodologies to analyse problems and utilise modern technological and analytical tools necessary to support decision-making in organisations. Develop leadership and organisational skills towards communicating vision, inspiring employees and promoting innovation and change. Identify and evaluate ethical issues and communicate justifiable resolutions for practical situations. Demonstrate proficiency in communication and develop teamwork skills. ... [-]