BBA in Sports Management

Geneva Business School (GBS)

Program Description

BBA in Sports Management

Geneva Business School (GBS)

The B.B.A. in Sports Management and Marketing prepares candidates to manage sports marketing, financing, event promotion and organization, communication, facilities management, and the development of sports branding. Candidates will be equipped to become effective leaders and managers in the sports industry.

Over the course of this program you will:

  • Develop the communication and technical skills required to become an effective industry professional.
  • Gain insight into practical business planning and management.
  • Learn how to efficiently plan sporting events, manage team organization, merchandising, and marketing.

Program

The program requires the successful completion of 180 credits (which represent, 1800 contact hours plus a total of 3600 study hours). The program consists of 4 groups of courses common for all Bachelor’s, from which students may select the desired subjects to study: General Education (45 ECTS), Core Courses (72 ECTS), Elective Courses (15 ECTS), the Orientation Courses (36 ECTS) and the Bachelor Thesis (12 ECTS), which are mandatory to complete the selected major. Beyond the principal Business modules offered within each major, an example of some of the Orientation (Specialist) subjects can be found below:

  • Emerging Technologies in the Sports Industry
  • Sports Marketing
  • International Sports Federations and Organisations
  • Managing Talent in the Sports Industry
  • Sports Events and Facilities
  • The Business of Football

Career Options

  • Product Management Director
  • Game-day Operations Manager
  • Public Relations Representative
  • Business Analyst
  • Athletic Director
  • Sports Agent
  • Event Manager
  • Marketing Director
  • Social Media Manager

This school offers programs in:
  • English


Last updated October 21, 2018
Duration & Price
This course is Campus based
Start Date
Start date
Sept. 2019
Duration
Duration
3 years
Full time
Price
Price
12,450 CHF
per semester (6 semesters)
Information
Deadline
Locations
Spain - Barcelona, Catalonia
Start date : Sept. 2019
Application deadline Request Info
End date Request Info
Spain - Madrid, Community of Madrid
Start date : Sept. 2019
Application deadline Request Info
End date Request Info
Switzerland - Geneva, Geneva
Start date : Sept. 2019
Application deadline Request Info
End date Request Info
Dates
Sept. 2019
Switzerland - Geneva, Geneva
Application deadline Request Info
End date Request Info
Spain - Barcelona, Catalonia
Application deadline Request Info
End date Request Info
Spain - Madrid, Community of Madrid
Application deadline Request Info
End date Request Info