BBA in Digital Marketing

Geneva Business School Madrid Campus

Program Description

BBA in Digital Marketing

Geneva Business School Madrid Campus

This program provides students with knowledge of new marketing strategies, emerging technologies, progressive marketing tools, the latest trends and effective communication skills necessary to market businesses through digital media networks. It enables students to develop, implement and measure the impact of digital strategies, integrated with business management concepts.

Over the course of this program students will:

  • Acquire knowledge of new technologies.
  • Gain expertise in the development of marketing strategies.
  • Become effective in leveraging social media networks for business growth.

Facts

  • Duration: 3 years

  • Credits: 180 ECTS

  • Language: English

  • Intakes: February and September

  • Degree Awarded: Bachelor in Business Administration with Major in Digital Marketing.

  • Transfer Opportunities: We offer our students the option to transfer for a semester between our campuses.

  • Internships: We provide the access to internship opportunities in international companies and organizations.

Program

We will train you to be a proficient, highly- skilled professional capable of showing leadership in an environment of rapid change. With our project-based practical education, a paperless digital learning experience, we will prepare you for any challenges and exciting opportunities for the impending global business marketplace. Beyond the main Business modules offered within each major, students also take specialization courses, such as:

  • E-commerce: Micro Multinationals
  • Social Media Marketing
  • Digital Revolution
  • Applied Digital Marketing Strategies

Career Options

With a Bachelor in Digital Marketing, graduates can aspire to work as:

  • Web Project Manager
  • E-Commerce Manager
  • Search Engine Optimization Manager
  • E-Marketing Manager
  • Digital Communications Manager

Entry requirements

  • International Baccalaureate with a minimum of 30 points / 3 A-levels / High School Diploma or equivalent.
  • Official English exam results - minimum IELTS 5.5 / TOEFL 66. If an official English exam certificate is not available we will consider proof of the previous study in an English-speaking environment for a minimum of 3 years.
  • Complete the online application form and upload the following documentation:
    • Photocopy of all required academic diplomas and academic certificates obtained.
    • Official academic transcript from your high school/university stamped and signed.
    • Photocopy of valid passport / national identity card or permit.
    • Resume / C.V.
    • Motivation letter providing reasons for wishing to study at GBS (Transfer credits request should also be included in this letter, if applicable).
    • A 400-600 word essay. (Please refer to the application form for details).
    • One academic / recommendation letter.

This school offers programs in:
  • English


Last updated October 29, 2018
Duration & Price
This course is Campus based
Start Date
Start date
Feb. 2019
Sept. 2019
Duration
Duration
3 years
Full time
Price
Price
5,730 EUR
per semester (6 semesters)
Information
Deadline
Locations
Spain - Madrid, Community of Madrid
Start date : Feb. 2019
Application deadline Request Info
End date Request Info
Start date : Sept. 2019
Application deadline Request Info
End date Request Info
Dates
Feb. 2019
Spain - Madrid, Community of Madrid
Application deadline Request Info
End date Request Info
Sept. 2019
Spain - Madrid, Community of Madrid
Application deadline Request Info
End date Request Info