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137 Bachelor of Arts Degrees in Marketing Studies

Earning a BA in the field of marketing studies can be a great choice for individuals interested in learning best practices for promoting and selling products and services, including advertising strategies and market research techniques. Having a degree in this field may open up additional career opportunities. What is a BA in Marketing? A BA in Marketing involves studying factors that influence su… Read more

Earning a BA in the field of marketing studies can be a great choice for individuals interested in learning best practices for promoting and selling products and services, including advertising strategies and market research techniques. Having a degree in this field may open up additional career opportunities.

What is a BA in Marketing? A BA in Marketing involves studying factors that influence supply and demand. Students will also learn how to identify customer wants and needs and develop products that satisfy them. Other skills learned include how to best communicate product information to prospective customers.

This bachelor’s degree can be beneficial for a number of reasons. If nothing else, it equips students with the building blocks of marketing and can assist them in developing critical thinking capabilities and problem solving strategies. A degree in marketing also teaches leadership skills and the nuts and bolts of technical advertising and promotions.

The cost of obtaining this bachelor’s degree can differ by school. Prospective candidates should thoroughly research any program in which they are interested to be certain it meets their needs. Students should also speak with someone in the admissions office to confirm all program costs and fees.

There are a number of different types of job graduates with marketing studies degrees can pursue. These include positions as advertising or sales managers and market research analysts. Other options include sales jobs and positions in advertising, promotions and brand management. All types of organizations can benefit from marketing, so there are potential positions available with a wide variety of companies, including retailers, wholesalers, manufacturing, biotech, government, and media and communications.

There are many institutions that have programs for students who want to pursue a Bachelor of Arts. Our comprehensive database is a great place to begin researching all the different alternatives. Online classes can be a good option for those who require more flexibility. Search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.

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London School Of Design And Marketing
London, United Kingdom

In a global and highly competitive age, companies need to set themselves apart and acquire specialized human resources. This need increases the search for highly qualified pro ... +

In a global and highly competitive age, companies need to set themselves apart and acquire specialized human resources. This need increases the search for highly qualified professionals with advanced marketing knowledge, strong skills in problem-solving and strategic and creative thinking. London School of Design and Marketing's Bachelor in Marketing will be a major step in your career. -
BA
Full-time
30 months
English, Spanish, Portuguese
Online
 
SRH Berlin University of Applied Sciences
Berlin, Germany

Study (B.A.) Advertising & Brand Communication in Berlin and learn to understand people and their needs. Learn how to strategically evaluate, conceive and design creative ... +

Study (B.A.) Advertising & Brand Communication in Berlin and learn to understand people and their needs. Learn how to strategically evaluate, conceive and design creative ideas for companies, brands, and products while communicating in a targeted way. -
BA
Full-time
7 semesters
English
Oct 2021
Campus
 
Middlesex University Dubai
Dubai, United Arab Emirates

Our award-winning marketing courses have a reputation for teaching excellence. Based on our flourishing Business School you will benefit from the support of leading academics ... +

Our award-winning marketing courses have a reputation for teaching excellence. Based on our flourishing Business School you will benefit from the support of leading academics who will teach you to think critically about marketing practice in a 21st-century context. You will graduate as an independent marketing professional, primed with a suite of high-level marketing skills, coupled with the experience and confidence to flourish. -
BA
Full-time
3 years
English
Sep 2021
Campus
 

Earn a scholarship worth up to $10,000

Discover the options our scholarship can give you.
EU Business School
Barcelona, Spain +1 More

The Business Management & Marketing program gives you the right knowledge and tools to excel in today’s postmodern marketing environment. You will be introduced to the fun ... +

The Business Management & Marketing program gives you the right knowledge and tools to excel in today’s postmodern marketing environment. You will be introduced to the fundamentals of the field and understand how marketing functions and interacts with the different departments of real businesses and with customers. The ability to combine elements from different business disciplines is vital to a career, and the key to a graduate’s development as a successful “marketeer”. -
BA
Full-time
3 years
English
Campus
 
Concordia University, St. Paul Online
Saint Paul, USA

In the B.A. in Marketing at Concordia University, St. Paul, your studies focus on combined skills in business and marketing. You graduate ready to analyze critical factors tha ... +

In the B.A. in Marketing at Concordia University, St. Paul, your studies focus on combined skills in business and marketing. You graduate ready to analyze critical factors that drive business results and how to formulate marketing efforts that create differentiation in the marketplace. -
BA
Full-time
Part-time
8 weeks
English
Sep 2021
Online
 
University of Essex Online
UK Online, United Kingdom

On this 100% online and part-time BA (Hons) Business and Marketing, you will explore a wide range of essential business and marketing topics and gain key skills which you can ... +

On this 100% online and part-time BA (Hons) Business and Marketing, you will explore a wide range of essential business and marketing topics and gain key skills which you can use in your current role from day one. As the consumer marketplace becomes increasingly crowded with international trade now commonplace, it is important for companies to stand out from the competition. Through this online BA (Hons) Business and Marketing, you will develop your practical skills, enhance your ability to produce effective marketing communications and learn how to differentiate your product or service offerings. -
BA
Part-time
4 years
English
14 Sep 2021
09 Sep 2021
Online
 
Macromedia University of Applied Sciences
Berlin, Germany

Study a Bachelor of Arts in Brand Management. This Media Management B.A. programme is taught entirely in English at our Macromedia campus in Berlin, Germany.

Study a Bachelor of Arts in Brand Management. This Media Management B.A. programme is taught entirely in English at our Macromedia campus in Berlin, Germany. -
BA BA
Full-time
7 semesters
English
Oct 2021
15 Aug 2021
Online & Campus Combined
Campus
Online
 
Susquehanna University
Selinsgrove, USA

Do you dream of working at a publishing house, indie magazine, or scholarly journal? Then our publishing and editing major is for you. You won't find this kind of program at a ... +

Do you dream of working at a publishing house, indie magazine, or scholarly journal? Then our publishing and editing major is for you. You won't find this kind of program at any other liberal arts colleges—or at many far larger colleges either. We offer one of the only publishing majors in the nation. -
BA
Full-time
4 years
English
Aug 2021
Campus
 
Berlin International University of Applied Sciences
Berlin, Germany

Businesswomen and men can be found anywhere in the world in any kind of organization. As a graduate with a BA degree in Business Administration and International Management &a ... +

Businesswomen and men can be found anywhere in the world in any kind of organization. As a graduate with a BA degree in Business Administration and International Management & Marketing, you will be able to manage local to international people, organize small to huge projects, and be a part of start-ups as well as multinational corporations. -
BA
Full-time
3 years
English
01 Oct 2021
31 Aug 2021
Campus
 
Arden University
Coventry, United Kingdom

This BA (Hons) Business (CMI) programme is designed specifically to enhance employability, practical skills, and career success. Gain the knowledge and skills that are necessa ... +

This BA (Hons) Business (CMI) programme is designed specifically to enhance employability, practical skills, and career success. Gain the knowledge and skills that are necessary to navigate the modern world of business. During your BA in business management course, you will gain a wide range of skills, including finance, marketing, information systems, entrepreneurship, and much more. -
BA
Full-time
Part-time
3 - 6 years
English
Jul 2021
Online
 
Arden Study Centre, Berlin
Berlin, Germany

This CMI-accredited BA (Hons) degree in Business will provide you with a range of skills and core knowledge needed to succeed in today’s ever-changing business world. Core top ... +

This CMI-accredited BA (Hons) degree in Business will provide you with a range of skills and core knowledge needed to succeed in today’s ever-changing business world. Core topics that will be covered include management skills, the principles of marketing, business analysis and managing change. You will analyse various business and management disciplines within a local, national and global context. -
BA
Full-time
3 years
English
Campus
 
Cambridge School of Visual & Performing Arts
Cambridge, United Kingdom

This contemporary, creative yet career-focused programme is designed to develop the skills, innovation and vision necessary for the fast-moving world of fashion branding and c ... +

This contemporary, creative yet career-focused programme is designed to develop the skills, innovation and vision necessary for the fast-moving world of fashion branding and communications. -
BA
Full-time
3 years
English
Campus
 
EU Business School Switzerland
Geneva, Switzerland +1 More

Consumers have become active participants of the digital world, blurring the line between company and customer. Media today is driven by strong brands, social media campaigns, ... +

Consumers have become active participants of the digital world, blurring the line between company and customer. Media today is driven by strong brands, social media campaigns, and individual influencers that establish and propel relationships with target audiences. This ongoing dialogue is the key to reaching new customers and solidifying relationships with existing ones. This program will cover topics such as structuring public relations campaigns, media strategy, and organizational communication and ethics. -
BA
Full-time
3 years
English
Aug 2021
Campus
 
John Cabot University
Rome, Italy

The BA in Marketing provides students with a firm base in the core conceptual fields, including market dynamics and consumer behavior theories, marketing strategy scope, and s ... +

The BA in Marketing provides students with a firm base in the core conceptual fields, including market dynamics and consumer behavior theories, marketing strategy scope, and specific operation fields such as communication and branding efforts and distribution/value chain/demand management. -
BA
Full-time
4 years
English
Sep 2021
31 Jul 2021
Campus
 
Norwich University of the Arts
Norwich, United Kingdom

Our Creative Skillset accredited BA (Hons) Design for Publishing degree course will give you the skills to create compelling, effective and beautifully-designed print and digi ... +

Our Creative Skillset accredited BA (Hons) Design for Publishing degree course will give you the skills to create compelling, effective and beautifully-designed print and digital products using the tools of typography, image and surface design, underpinned by thorough research. -
BA
Full-time
3 - 4 years
English
Sep 2021
Campus