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132 Bachelor of Arts Degrees in Marketing Studies

Earning a BA in the field of marketing studies can be a great choice for individuals interested in learning best practices for promoting and selling products and services, including advertising strategies and market research techniques. Having a degree in this field may open up additional career opportunities. What is a BA in Marketing? A BA in Marketing involves studying factors that influence su… Read more

Earning a BA in the field of marketing studies can be a great choice for individuals interested in learning best practices for promoting and selling products and services, including advertising strategies and market research techniques. Having a degree in this field may open up additional career opportunities.

What is a BA in Marketing? A BA in Marketing involves studying factors that influence supply and demand. Students will also learn how to identify customer wants and needs and develop products that satisfy them. Other skills learned include how to best communicate product information to prospective customers.

This bachelor’s degree can be beneficial for a number of reasons. If nothing else, it equips students with the building blocks of marketing and can assist them in developing critical thinking capabilities and problem solving strategies. A degree in marketing also teaches leadership skills and the nuts and bolts of technical advertising and promotions.

The cost of obtaining this bachelor’s degree can differ by school. Prospective candidates should thoroughly research any program in which they are interested to be certain it meets their needs. Students should also speak with someone in the admissions office to confirm all program costs and fees.

There are a number of different types of job graduates with marketing studies degrees can pursue. These include positions as advertising or sales managers and market research analysts. Other options include sales jobs and positions in advertising, promotions and brand management. All types of organizations can benefit from marketing, so there are potential positions available with a wide variety of companies, including retailers, wholesalers, manufacturing, biotech, government, and media and communications.

There are many institutions that have programs for students who want to pursue a Bachelor of Arts. Our comprehensive database is a great place to begin researching all the different alternatives. Online classes can be a good option for those who require more flexibility. Search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.

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Steinbeis School of Management and Innovation
Berlin, Germany

The part-time Marketing Bachelor gives you a solid foundation in business administration - supplemented by the current trends in marketing. Because as a marketing manager you ... +

The part-time Marketing Bachelor gives you a solid foundation in business administration - supplemented by the current trends in marketing. Because as a marketing manager you face the challenge of clearly differentiating your own company from the competition and developing intelligent sales strategies. You need business know-how, the ability to think across companies, and a good feel for current trends. This is exactly where our part-time marketing studies come in. -
BA
Full-time
Part-time
36 - 48 months
German, English
Oct 2022
Online & Campus Combined
Campus
Online
 
Middlesex University Dubai
Dubai, United Arab Emirates

Our award-winning marketing courses have a reputation for teaching excellence. Based on our flourishing Business School you will benefit from the support of leading academics ... +

Our award-winning marketing courses have a reputation for teaching excellence. Based on our flourishing Business School you will benefit from the support of leading academics who will teach you to think critically about marketing practice in a 21st-century context. You will graduate as an independent marketing professional, primed with a suite of high-level marketing skills, coupled with the experience and confidence to flourish. -
BA
Full-time
3 years
English
Campus
 
SRH Berlin University of Applied Sciences
Berlin, Germany

Study (B.A.) Advertising & Brand Communication in Berlin and learn to understand people and their needs. Learn how to strategically evaluate, conceive and design creative ... +

Study (B.A.) Advertising & Brand Communication in Berlin and learn to understand people and their needs. Learn how to strategically evaluate, conceive and design creative ideas for companies, brands, and products while communicating in a targeted way. -
BA
Full-time
7 semesters
English
Oct 2021
Campus
 

Earn a scholarship worth up to $10,000

Discover the options our scholarship can give you.
Ducere Global Business School
Royal Docks, United Kingdom

The Bachelor (Hons) Digital Marketing is designed to foster graduates with cognitive and applied skills to successfully navigate the world of digital media and develop digital ... +

The Bachelor (Hons) Digital Marketing is designed to foster graduates with cognitive and applied skills to successfully navigate the world of digital media and develop digital strategies that span the digital media landscape. -
BA
Full-time
3 - 6 years
English
Online
 
University of Essex Online
UK Online, United Kingdom

On this 100% online and part-time BA (Hons) Business and Marketing, you will explore a wide range of essential business and marketing topics and gain key skills which you can ... +

On this 100% online and part-time BA (Hons) Business and Marketing, you will explore a wide range of essential business and marketing topics and gain key skills which you can use in your current role from day one. As the consumer marketplace becomes increasingly crowded with international trade now commonplace, it is important for companies to stand out from the competition. Through this online BA (Hons) Business and Marketing, you will develop your practical skills, enhance your ability to produce effective marketing communications and learn how to differentiate your product or service offerings. -
BA
Part-time
4 years
English
Online
 
Concordia University, St. Paul Online
Saint Paul, USA

In the B.A. in Marketing at Concordia University, St. Paul, your studies focus on combined skills in business and marketing. You graduate ready to analyze critical factors tha ... +

In the B.A. in Marketing at Concordia University, St. Paul, your studies focus on combined skills in business and marketing. You graduate ready to analyze critical factors that drive business results and how to formulate marketing efforts that create differentiation in the marketplace. -
BA
Full-time
Part-time
8 weeks
English
Online
 
EU Business School Switzerland
Geneva, Switzerland +1 More

Consumers have become active participants of the digital world, blurring the line between company and customer. Media today is driven by strong brands, social media campaigns, ... +

Consumers have become active participants of the digital world, blurring the line between company and customer. Media today is driven by strong brands, social media campaigns, and individual influencers that establish and propel relationships with target audiences. This ongoing dialogue is the key to reaching new customers and solidifying relationships with existing ones. This program will cover topics such as structuring public relations campaigns, media strategy, and organizational communication and ethics. -
BA
Full-time
3 years
English
Feb 2022
01 Jan 2022
Campus
 
Berlin International University of Applied Sciences
Berlin, Germany

Businesswomen and men can be found anywhere in the world in any kind of organization. As a graduate with a BA degree in Business Administration and International Management &a ... +

Businesswomen and men can be found anywhere in the world in any kind of organization. As a graduate with a BA degree in Business Administration and International Management & Marketing, you will be able to manage local to international people, organize small to huge projects, and be a part of start-ups as well as multinational corporations. -
BA
Full-time
3 years
English
Campus
 
Susquehanna University
Selinsgrove, USA

Do you dream of working at a publishing house, indie magazine, or scholarly journal? Then our publishing and editing major is for you. You won't find this kind of program at a ... +

Do you dream of working at a publishing house, indie magazine, or scholarly journal? Then our publishing and editing major is for you. You won't find this kind of program at any other liberal arts colleges—or at many far larger colleges either. We offer one of the only publishing majors in the nation. -
BA
Full-time
4 years
English
Jan 2022
01 Nov 2021
Campus
 
London School of Design and Marketing (ES)
London, United Kingdom

In a global and highly competitive era, companies must differentiate themselves and acquire specialized human resources. This need increases the search for highly qualified pr ... +

In a global and highly competitive era, companies must differentiate themselves and acquire specialized human resources. This need increases the search for highly qualified professionals with advanced marketing knowledge, strong problem solving skills and creative thinking. -
BA
Full-time
30 months
Spanish, English, Portuguese, Portuguese (Brazil), Portuguese (Portugal), Spanish (Argentina), Spanish (Bolivia), Spanish (Chile), Spanish (Colombia), Spanish (Mexican), Spanish (Spain)
Online
 
Arden University
Coventry, United Kingdom

This BA (Hons) Business (CMI) programme is designed specifically to enhance employability, practical skills, and career success. Gain the knowledge and skills that are necessa ... +

This BA (Hons) Business (CMI) programme is designed specifically to enhance employability, practical skills, and career success. Gain the knowledge and skills that are necessary to navigate the modern world of business. During your BA in business management course, you will gain a wide range of skills, including finance, marketing, information systems, entrepreneurship, and much more. -
BA
Full-time
Part-time
3 - 6 years
English
Oct 2021
Online
 
Cambridge School of Visual & Performing Arts
Cambridge, United Kingdom

This contemporary, creative yet career-focused programme is designed to develop the skills, innovation and vision necessary for the fast-moving world of fashion branding and c ... +

This contemporary, creative yet career-focused programme is designed to develop the skills, innovation and vision necessary for the fast-moving world of fashion branding and communications. -
BA
Full-time
3 years
English
Campus
 
Arden Study Centre, Berlin
Berlin, Germany

Are you thinking about launching your career in the world of marketing, but would appreciate an extra year of academic preparation before embarking on a full degree? Then the ... +

Are you thinking about launching your career in the world of marketing, but would appreciate an extra year of academic preparation before embarking on a full degree? Then the BA (Hons) Business (Marketing) degree with Foundation Year at our Berlin campus provides everything you need. -
BA
Full-time
4 years
English
Campus
 
Macromedia University of Applied Sciences
Berlin, Germany

Study a Bachelor of Arts in Brand Management. This Media Management B.A. programme is taught entirely in English at our Macromedia campus in Berlin, Germany.

Study a Bachelor of Arts in Brand Management. This Media Management B.A. programme is taught entirely in English at our Macromedia campus in Berlin, Germany. -
BA BA
Full-time
7 semesters
English
Oct 2021
Online & Campus Combined
Campus
Online
 
Ca' Foscari University of Venice
Roncade, Italy

This Digital Management program provides the interdisciplinary knowledge and soft skills that companies look for in managers of digital transformation, innovation, and marketi ... +

This Digital Management program provides the interdisciplinary knowledge and soft skills that companies look for in managers of digital transformation, innovation, and marketing related to IoT, AI, Blockchain, and Big Data. -
BA
Full-time
3 years
English
Sep 2022
03 May 2022
Campus