Today’s job market is shifting, and jobs that once required a basic education now demand greater credentials. A bachelor’s degree is becoming a common requirement for some entry-level positions. For those looking to set themselves up for a bright future, a Bachelor of Arts (BA) could be a great step.
Some individuals may wonder, what is a BA in Digital Marketing? It is a program that prepares individuals to be helpful contributors to companies’ marketing campaigns. Students learn current marketing strategies, as well as how to properly evaluate global markets. They also build their analytical, management and communications skills. Once they have completed the program, graduates are prepared to properly analyze the market to develop and implement effective digital marketing campaigns.
With the business market being driven by technology, a BA in Digital Marketing can help to create some job security. Companies not only need employees with marketing abilities, but they also desire individuals with some technological savvy. Also, the management skills, along with others, can be applied in the fulfillment of various functions. Earning a degree also qualifies graduates for higher salaries and more job opportunities.
In determining the price of obtaining this degree there are a number of factors that must be considered. The physical location of the school, the normal price for attending the particular institution and whether you study online or on campus all contribute to the cost, which can cause it to vary from school to school.
There are a number of different career paths that individuals with this degree may choose from. For those with strong management skills, there are several specialized supervisor positions, including analytics, accounts, social media SEO and PPC. Those with strong writing skills may also consider becoming a copywriter, and others with a knack for programming may choose web development and design. Individuals can choose to work for a company or create their own.
If you are technologically savvy with a gift for marketing, a BA in Digital Marketing may be worth considering. Search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.
Berlin International - University of Applied Sciences
With digitalization being a major trend in the modern, global economy, studying Digital Business is worthwhile. Therefore, more and more Digital Management programs focus
With digitalization being a major trend in the modern, global economy, studying Digital Business is worthwhile. Therefore, more and more Digital Management programs focus on this topic. Start a career in a promising occupational field with the Business & Management BA program at Berlin International.
Duration: 3 years / 6 semesters
Points: 180 ECTS
Degree: Bachelor of Arts (B.A.)
Fee: 600€ monthly
What career opportunities does the Bachelor degree in Digital Business offer?
Much change is necessary for companies with existing business models, new career opportunities are currently generated in start-ups, small to medium-sized marketing agencies as well as multinational corporations. As a Business Specialist in the digital field, you will work on changing strategies, marketing, customer relationships, and you will assist in the development of new business models. It will be your responsibility in the future to align old models to the new digital realities....