The BA in Global Communication provides students with an in-depth understanding of how communications practices, theories, and skills powerfully shape and inform the world we live in. The program takes a global approach to communication studies, which is crucial in a field where new technologies and forms of communication have shrunk time and space. The program focuses on two key fields, namely, media studies and strategic communication, which are studied from a global angle which emphasizes intercultural differences and the global trends that shape them. Example courses include courses in public diplomacy, political communication, advertising, public relations, lobbying, intercultural communication, journalism, and film. In addition to their theoretical education, students are trained to acquire valuable practical skills including the ability to find, analyze, critique, organize, write, edit and present information aimed at different audiences.
Graduates of Global Communication at VeCo are well prepared to play a leading role in the communications department of political institutions, corporations, lobbying firms, and media organizations. Careers of our recent graduates include communications & public relations, marketing & advertising, media & journalism, International Organisations (NATO, EU), policy research and political communication.
Global Communication graduates can continue their postgraduate studies in a wide range of fields, including communications, leadership, management, marketing, PR, journalism, media management, business, and human resources. Our graduates who majored in Global Communication have successfully completed graduate studies in a number of prestigious universities, including Georgetown University in Washington, DC, the London School of Economics, the University of Edinburgh, Boston University, the George Washington University and the University of St Andrews.
An International Hub of Communication
Studying Global Communication in Brussels offers students the opportunity to study in the world’s top diplomatic city, and one of the world’s largest business and media centers, home to the second-largest press corps. Students learn from experienced professionals from political institutions, media organizations and international corporations via guest lectures, and they gain practical experience thanks to the internship program. This is invaluable in enabling them to make use of the knowledge and training acquired through their studies, as well as in helping them to quickly develop and operate within a professional environment.
Through Vesalius College’s extensive network, students can establish contacts and pursue networking opportunities that will be valuable throughout their careers. Vesalius College’s Communications department is an institutional member of the European Communication Research and Education Association, which allows our students to connect with other ECREA members through activities, conferences, and seminars organized by the association.
To complete the bachelor’s degree in Global Communication at Vesalius College, a minimum of 180 ECTS is required. Most students complete the intense and rigorous study program within 3 years of admission to the college. Students are also encouraged to complete a Study Abroad semester at one of our partner universities abroad and to take an internship via our prestigious internship program.
The 180-ECTS degree program is divided into several different requirements.
Students usually start with the core courses, a set of courses that develop the relevant skills, knowledge, and abilities essential to the College’s distinctive program of undergraduate education.
In addition to the core curriculum, students take major requirement courses that allow students to get a solid grasp of key theories and methods specific to Global Communication. The major elective and free elective courses allow students to personalize their education experience, as students can choose a combination of major electives and free electives based on their interests and personal development. Students may also choose to complete a minor, regardless of their major. However, in order to obtain the ‘Minor’ classification, students must follow all four courses within that Minor.
The BA in Global Communication culminates in two major components. First, the Capstone course is offered during the final semester of a student’s major and provides an invaluable opportunity to make full use of all of the key learning objectives that the faculty expect the students to have acquired throughout the major. Students have an opportunity to work for an external partner, such as Education International (https://www.ei-ie.org/), under the direction of an advisor. Second, students also complete a Bachelor Thesis in their final year. In the first part of the thesis process, students develop an extensive thesis proposal, which is then implemented in the second part of the thesis process.
Core Courses (42 ECTS)
- Academic Writing & Critical Thinking
- Global Ethics
- Intermediate Qualitative Research Methods
- Intermediate Quantitative Research Methods
- Introduction to Statistics
- Global Ethics, Leadership and Personal Development Track I
- Global Ethics, Leadership and Personal Development Track II
Major Requirements (96 ECTS)
- Human Communication
- Mass Communication
- Intercultural Communication
- Introduction to Economics
- Global Politics
- Global Communication
- Global Advocacy
- Communication Audiences & Effects
- Communication Effects across Cultures
- Communication Law and Policy
- Comparative Media Systems
- Advanced Qualitative and Quantitative Communications Research Methods
- Capstone in Communication Studies
- BA Thesis in Communication Studies (Advanced Research Methods)
- BA Thesis in Communication Studies (Senior Seminar)
Major Electives (18 ECTS)
Communications students choose three Major Elective courses out of the list below.
- Global practice of Corporate Communication & Public Relations
- Political Communication and Public Diplomacy
- Lobbying in the EU
- World Cinema: History, Theory, and Narration
- Topics in European Film History
- Convergence Culture and Transmedia Narratives
- International Journalism
- Communication Organisations & Economics
- Gamification in Politics, Business, and Communications
- Marketing Communication & Advertising in a Global Context
Free Electives (24 ECTS)
Students also choose three free electives from any of the Bachelor-level courses offered by Vesalius College or one of its partner institutions previously mentioned.
For example, students may choose courses within their major, another major, or outside the curriculum of all majors (e.g. language courses).
*Students unable to meet the above-mentioned application deadlines should contact the Admissions Office.