The tourism industry has continued to grow and diversify to become one of the fastest growing economic sectors in the world. In Britain, tourism is the third largest export earner worth £115 billion a year. It employs around 2.6 million people and supports over 200,000 small and medium enterprises (SMEs).
This programme has been developed to meet the demand for successful entrepreneurs and managers in tourism. It aims to provide you with a critical understanding of the study of tourism management and the global tourism marketplace, and also the ability and confidence to creatively and innovatively solve management problems in the tourism industry.You will develop skills and knowledge in areas such as tourism marketing, human resource management, innovation, product development and destination planning while gaining insights from the UK and international visits, case studies and industry speakers. Students on this programme may apply to participate in overseas exchanges with our Erasmus partners.
The aims of the programme are:
- To develop a critical understanding of the global tourism industry
- To be able to creatively solve tourism management problems and apply principles of sustainability to the development of tourism
- To develop an entrepreneurial approach to tourism and to produce creative managers and researchers in the field of tourism.
About the School
Greenwich has scooped top spot in the London league table for student satisfaction, for the second year running. In the latest Sunday Times University Guide league table, published on 12 September, th ... Read More