BA (Hons) Graphic and Digital Design

General

Program Description

This programme focuses on the communication of ideas and information for print and digital media. Integrating traditional design principles with new media technology, students gain the skills and knowledge essential for a successful career in the creative industry.

Students are encouraged to express ideas through an understanding of visual perception, context and form, image making, typography, photography, and moving image and interactive digital media. Students explore a variety of different media and develop specialist skills in line with their own personal ideas and ambitions. Studio-based teaching and technical workshops are complemented by contextual and professional studies.

Practising designers contribute throughout the programme to keep students up-to-date with current design practice and technological change. The School's Department of Communication Media for Design is a member of the Design & Art Direction College Network. Students exhibit at the New Blood and FreeRange graduate degree shows.

The university is investing £76 million in a new building to house the campus library, TV studios and academic facilities for disciplines including architecture, design, and construction. Stockwell Street is a short walk from the Greenwich Campus and this programme will be delivered there from 2014.

The aims of the programme are:

  • To encourage you to explore visual communication in a diverse and interdisciplinary way
  • To develop your creative and aesthetic sensibilities in a rich and varied environment
  • To ensure the creative process and the development of craft and technical skills are central to teaching
  • To equip you with the knowledge and understanding of the critical and cultural dimensions of your discipline
  • To develop your communication and information skills and the critical awareness required to articulate your learning.
Last updated Feb 2019

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About the School

Greenwich has scooped top spot in the London league table for student satisfaction, for the second year running. In the latest Sunday Times University Guide league table, published on 12 September, th ... Read More

Greenwich has scooped top spot in the London league table for student satisfaction, for the second year running. In the latest Sunday Times University Guide league table, published on 12 September, the university is ranked 26th for student satisfaction, out of 122 institutions in the UK, putting it ahead of all other universities in the capital. Read less
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