The 21st-century communication designer is one who not only develops a message content for printed or electronic media, with emphasis on aesthetics in media but also has the ability to create new media channels to ensure the message reaches the target audience.

This program aims to nurture passionate, creative thinkers who have a good understanding of key communication and information design concepts towards the application of these to new design trends and projects. The program builds on and values the understanding of historical and contextual referencing and the capability to source for original materials through research. You will be engaging with traditional areas of communication as well as having access to cutting-edge design, technology, software and digital media. From a broader perspective, Sunway University design communication students will be encouraged to not only develop their individual creative skills but also develop teamwork skills through participation in creative collaboration teams.

Assessment strategies which include reflective techniques such as role-play and case studies are enabled by a variety of teaching and learning environments, providing an integrated learning experience. The growing anticipation that the best designers of the future will need to be able to address the multinational corporation’s global customer base; and understand the context for operating within a highly digital, fast-paced business environment, provides the impetus for this program. The research project in the final year will also equip you for postgraduate studies in this field.

Intakes

Jan, March & August

Duration

3 Years (full-time)

Career Prospects

  • Creative Director
  • Graphic Designer
  • Web Designer
  • 2D /3D Animator
  • Illustrator
  • Copywriter
  • Freelancer
  • UI Designer
  • Event Coordinator
  • Interactive/ Multimedia Designer
  • Game Artist
  • Film/ TV Assist. Producer
  • Project Coordinator

Modules

  • Creative Thinking
  • Drawing Techniques & Process
  • History of Art & Design
  • Introduction to Computer Graphics
  • Digital Photography
  • Design Thinking & Practice
  • Introduction to Visual Communication
  • Digital Storytelling
  • Advanced Computer Graphics
  • 2D & Animation Principles
  • Digital illustration
  • Web Design and Interactivity
  • Packaging in Graphic Design
  • Digital Animation (3D)
  • Design and Typography
  • Design Enterprise
  • Visual Communication and Graphic Design
  • Motion Graphics Design
  • Digital Publishing
  • Visual Culture and Technology
  • Major Research Project
  • Industry Based Project
  • Internship (3 months)
  • Final Year Project

Entry Requirement

  • STPM: Average C or CGPA 2.0 (Minimum 2 principals)
  • A Level: Minimum 8 points
  • Australian Matriculation: ATAR 55
  • Canadian Matriculation: 55%
  • MUFY: 55%
  • Sunway Foundation in Arts: CGPA 2.0
  • Sunway Foundation in Science and Technology: CGPA 2.0
  • UEC: Maximum 28 points from 5 subjects (all Grade Bs including Mathematics)
  • IB: Completed with minimum 24 points (excluding bonus points)
  • Specific Requirements: MQA requires local students to possess a MUET or international English proficiency qualification in order to register for the Design Communication programme.
Program taught in:
English

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This course is Campus based
Start Date
Jan 2020
Duration
3 years
Full-time
Price
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Jan 2020
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Jan 2020

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