BA (Hons) Business Management (Marketing)
The BA (Hons) Business Management (Marketing) programme has a strong focus on employability and will equip you with the knowledge and skills needed to excel in business and marketing. The marketing pathway is aimed at students with an interest in pursuing a career in marketing or business management and offers a grounding in both areas. You’ll learn about the relational nature of marketing, and how strategic marketing planning and communications contribute to the success of organisations internationally. This course will develop your skills in planning, presenting, communication and teamwork.
This degree will prepare you for a wide range of positions, including roles in digital communications, customer behaviour and management. This degree is accredited by the Chartered Management Institute (CMI), which means that as a graduate you'll receive a degree as well as a Level 5 Diploma in Management and Leadership from the CMI. You can choose to study the course online or on-campus at our London Bloomsbury, Birmingham, or Leeds campuses.
- BBC at A Level and Grade C or above in GCSE Maths and English Language, or equivalent qualifications.
- International students additionally require an English language level equivalent to IELTS 6.0 or above with a minimum of 5.5 in each component.
Non-standard applications will be reviewed on a case-by-case basis.