Bachelor of Arts in Marketing & Digital Media (B.A.)
MBSZ - Marketing & Business School Zurich
Key Information
Campus location
Zürich, Switzerland
Languages
German
Study format
On-Campus
Duration
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Pace
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Tuition fees
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Application deadline
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Earliest start date
Feb 2025
Scholarships
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Introduction
The Bachelor's degree in Marketing & Digital Media provides you with application-oriented knowledge and qualifies you as an expert in digital media in marketing practice.
Media competence, strong communication skills, and entrepreneurial thinking: the part-time course “Marketing & Digital Media” prepares you specifically for a responsible position as a specialist in multimedia marketing. A special focus is on the new media and the development of marketing campaigns in digital media (e.g. social media marketing, etc.).